Instagram UGC Creators in the United States
5,232 UGC creators on Instagram who state the United States on their public profile, 94% of the 5,552 creators indexed there. The TikTok list for the United States holds 320. The deepest niches here are beauty (1,237), fitness (600), parenting (571). Filter the 30 profiles below by niche or follower band, then Start free to unlock emails.
30 Instagram creators in the United States from the September 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations, not creator photos. Each one is drawn from a hash of the public handle, so the same handle always gets the same character.
5,202 more Instagram creators in the United States with verified emails, fit scores, and portfolio links are inside UGC Agent. A free account runs a full Instagram creators in the United States search; paid plans unlock larger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 14 September 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 5,232
- Instagram / TikTok
- 5,232 / 0
- Median followers
- 1,379
- Under 5k followers
- 85%
- Middle half
- 654 to 3,270
- Portfolio site
- 38.3%
- Index date
- 14 September 2026
- Under 5001,012
- 500 to 1k934
- 1k to 5k2,481
- 5k to 10k292
- 10k to 50k351
- 50k to 250k161
- 250k and up1
Top countries
Instagram creators in the United States
Instagram accounts for 94% of the 5,552 creators indexed in the United States, 5,232 profiles against 320 on TikTok. The split matters when you brief: a creator who only posts to one platform films for that aspect ratio and that pacing, and asking for a cross-post usually means a reshoot rather than a re-crop.
In numbers: 5,232 Instagram creators in the United States at the September 2026 index, 100% on Instagram and 0% on TikTok. 47% sit in the 1k to 5k band, 37% are under 1,000 followers, and 10% are above 10,000. The interquartile range runs from 654 to 3,270 followers, so a typical shortlist is nano and micro accounts rather than influencers.
Top niches on Instagram in the United States
By category, <a href="/ugc-creators/instagram/united-states/beauty/">beauty (1,237)</a>, <a href="/ugc-creators/united-states/home/">home (689)</a>, <a href="/ugc-creators/instagram/united-states/fitness/">fitness (600)</a> lead, with <a href="/ugc-creators/instagram/united-states/parenting/">parenting (571)</a>, <a href="/ugc-creators/instagram/united-states/travel/">travel (404)</a>, <a href="/ugc-creators/instagram/united-states/lifestyle/">lifestyle (386)</a> behind them. Each link opens the same table filtered to that niche, which is the fastest way to see whether a market has the depth for a ten-creator test.
What Instagram creators in the United States cost
85% of the Instagram creators in the United States on this page have fewer than 5,000 followers, which is the calculator's nano tier; 12% fall between 5k and 50k and 3% are above 50k. Expect quotes from this pool to cluster in the nano and micro columns, with usage rights and raw footage as the main add-ons.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about Instagram creators in the United States
How many Instagram creators in the United States are there?
5,232 at the 14 September 2026 export: 5,232 on Instagram and 0 on TikTok. Every one passed UGC Agent's qualification check, meaning the bio or recent content publicly advertises UGC work. The index grows with each search run, so treat the count as a floor.
Where are Instagram creators in the United States based?
Country is taken from the creator's public profile where it is stated; many profiles do not list one.
How many followers does a typical Instagram creator in the United State have?
The median is 1,379 followers, with the middle half between 654 and 3,270. 85% have fewer than 5,000 followers and only 10% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
When was this page last updated?
Counts and the 30 listed profiles come from the 14 September 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Can I get their emails?
Not on this page. Emails, fit scores, and portfolio links are the product. Run a Instagram creators in the United States search with a free UGC Agent account (Start free), or see pricing for list sizes.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Every list in this directory
All 192 lists, each with its live count from the 14 September 2026 index: 15 by niche, 23 by platform and niche, 11 by country, 51 by country and niche, 66 by platform and country, and 26 by follower tier. A list only exists where the index can fill it, so there are no empty pages to click through: 40+ creators for a niche, 100+ for a country, and more than 24 for a combination, which is the size of the table itself.
By niche
Niche lists by country
- United States 5,552Beauty 1,337Fitness 682Parenting 608Lifestyle 435Travel 450Fashion 364Home 697Food 180Tech 302Finance 184Mental Health 301Trading 166Gaming 43Productivity 54Pets 47
- United Kingdom 3,376Beauty 885Fitness 233Parenting 347Lifestyle 311Travel 432Fashion 366Home 224Food 225Tech 128Finance 58Gaming 27
- Mexico 902Beauty 102Fitness 108Lifestyle 88Travel 29Fashion 42
- Argentina 623Beauty 43Fitness 56Lifestyle 38
- Chile 523Beauty 130Fitness 44Lifestyle 91
- Italy 399Beauty 143Lifestyle 30Travel 48Fashion 42
- Spain 357Beauty 74Lifestyle 65Fashion 39
- Colombia 319Beauty 57Fitness 55Lifestyle 41
- Peru 175Beauty 41Lifestyle 32
- Canada 133Beauty 58Parenting 33
Platform lists by country
- United States 5,552Instagram 5,232Instagram Beauty 1,237Instagram Fitness 600Instagram Parenting 571Instagram Lifestyle 386Instagram Travel 404Instagram Fashion 340Instagram Food 160Instagram Tech 258Instagram Finance 165Instagram Mental Health 283Instagram Productivity 49Instagram Pets 42TikTok 320TikTok Beauty 100TikTok Fitness 82TikTok Parenting 37TikTok Lifestyle 49TikTok Travel 46TikTok Tech 44
- United Kingdom 3,376Instagram 2,703Instagram Beauty 692Instagram Fitness 180Instagram Parenting 296Instagram Lifestyle 231Instagram Travel 341Instagram Fashion 290Instagram Home 186Instagram Food 177Instagram Tech 96Instagram Finance 40Instagram Gaming 25TikTok 673TikTok Beauty 193TikTok Fitness 53TikTok Parenting 51TikTok Lifestyle 80TikTok Travel 91TikTok Fashion 76TikTok Home 38TikTok Food 48TikTok Tech 32
- Chile 523Instagram 480Instagram Beauty 110Instagram Fitness 39Instagram Lifestyle 82TikTok 43
- Italy 399Instagram 333Instagram Beauty 117Instagram Lifestyle 27Instagram Travel 40Instagram Fashion 35TikTok 66TikTok Beauty 26
- Spain 357Instagram 327Instagram Beauty 65Instagram Lifestyle 60Instagram Fashion 32TikTok 30
- Colombia 319Instagram 293Instagram Beauty 49Instagram Lifestyle 34TikTok 26
- Canada 133Instagram 113Instagram Beauty 53Instagram Parenting 30
Lists by follower tier
- Beauty 4,550Nano 3,781Micro 652
- Fitness 3,288Nano 2,500Micro 648
- Parenting 1,809Nano 1,517Micro 222
- Lifestyle 1,776Nano 1,374Micro 308
- Travel 1,521Nano 1,084Micro 303
- Fashion 1,486Nano 1,108Micro 296
- Home 1,271Nano 1,094Micro 141
- Food 1,012Nano 738Micro 227
- Tech 948Nano 730Micro 144
- Finance 420Nano 327Micro 74
- Trading 318Nano 253Micro 54
- Gaming 123Nano 76Micro 32
- Productivity 82Nano 69
- Pets 69Nano 61
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