Fragrance UGC Creators
As of 7 October 2026, UGC Agent's index lists 157 fragrance creators: 92% on Instagram, 8% on TikTok, median 2,444 followers. Their median sits above the 1,440 of beauty creators. 92% of them also carry the beauty label. The United States is the largest country pool, with 71.
157 fragrance creators, 3% of the 5,512 beauty creators. Narrower lists: Instagram fragrance creators (144), fragrance creators in the United States (71), fragrance creators in the United Kingdom (54). Filter the 30 public profiles below, then Start free to unlock emails.
30 fragrance creators from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
127 more fragrance creators with verified emails, fit scores, and portfolio links are inside UGC Agent. Every plan starts with a 3-day trial that runs a full fragrance creators search; larger plans unlock bigger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 7 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 157
- Instagram / TikTok
- 144 / 13
- Median followers
- 2,444
- Under 5k followers
- 71%
- Middle half
- 1,195 to 5,419
- Portfolio site
- 49.7%
- Index date
- 7 October 2026
- Under 5008
- 500 to 1k14
- 1k to 5k89
- 5k to 10k38
- 10k to 50k5
- 50k to 250k3
Top countries
What brands hire fragrance creators for
Fragrance is the hardest beauty category to film because the product cannot be seen working. Creators here sell it with scent descriptions, layering combinations and collection shots, so brief for the words they use as much as for the visuals.
UGC Agent indexes 157 fragrance creators, and this page is the public view of that segment as of the October 2026 export. The split is 92% Instagram and 8% TikTok, and the median creator has 2,444 followers. The deepest country pools are the United States and the United Kingdom. Filter the sample below by platform, follower band or country, then run the same brief inside UGC Agent for verified emails and fit scores.
How fragrance creators compare
The median creator here has 2,444 followers, above the index median of 1,680. 8% post on TikTok against 7% across the index, and 49.7% link a portfolio site against 34.4% overall.
By niche label, the largest overlaps are beauty (92%), fashion (11%), lifestyle (6%), home (5%). Labels overlap, so a creator can count towards more than one.
By bio language: English (96%), Spanish (1%), EL (1%).
Many also fit another persona: skincare (98), makeup (50), haircare (23).
In numbers: 157 fragrance creators at the October 2026 index, 92% on Instagram and 8% on TikTok. 57% sit in the 1k to 5k band, 14% are under 1,000 followers, and 5% are above 10,000. The interquartile range runs from 1,195 to 5,419 followers, so a typical shortlist is nano and micro accounts rather than influencers.
Where fragrance creators are based
United States (71), United Kingdom (54), Italy (3) lead by country among fragrance creators. The rest are spread across 2 more listed countries plus profiles with no stated location.
Mexico (1), Romania (1) follow. Together the six markets hold 130 of the 157 creators here. Use the country lists when shipping, language, or currency decides who you can work with; the fragrance page for each market keeps the same columns so you can compare pools side by side.
What fragrance creators cost
71% of the fragrance creators on this page have fewer than 5,000 followers, which is the calculator's nano tier; 27% fall between 5k and 50k and 2% are above 50k. Expect quotes from this pool to cluster in the nano and micro columns, with usage rights and raw footage as the main add-ons.
For the full benchmarks behind this table see nano influencer rates, micro influencer rates, ugc video rates.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about fragrance creators
How many fragrance creators are there?
157 as of 7 October 2026, with 144 on Instagram and 13 on TikTok. Only profiles that passed the UGC qualification check are counted; profiles that merely mention a brand are not. New creators are added with every search run inside the app.
Where are fragrance creators based?
United States (71), United Kingdom (54), Italy (3) are the largest pools among creators who state a country. Country is taken from the public profile, so 27 of the 157 have no listed location or sit outside the recognised list.
How many followers does a typical fragrance creator have?
The median is 2,444 followers, with the middle half between 1,195 and 5,419. 71% have fewer than 5,000 followers and only 5% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
How often is this list refreshed?
Counts and the 30 listed profiles come from the 7 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Do these profiles come with emails?
Not on this page. Emails, fit scores, and portfolio links are the product. Run a fragrance creators search inside UGC Agent, where every plan starts with a 3-day trial (Start free), or see pricing for list sizes.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Narrower lists inside this one
3 lists cut from these 157 fragrance creators, each with its own table and numbers. A list only exists when it holds at least 25 creators and is not 95% the same people as this one.
Browse the directory
499 lists in all, each with live counts from the 7 October 2026 index: 18 niches, 44 personas and sub-niches, 12 countries, 7 languages, 3 follower tiers, and 414 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
By country
By persona and sub-niche
- Beauty and personal careSkincare 1,998Makeup 846Haircare 589Fragrance 157Nails 56Jewelry 45K-beauty 44
- Parents and familyMoms 2,929Dads 200Pregnancy and postpartum 154Homeschool 72
- Fitness and wellnessPersonal trainers 878Gym and strength 728Running 716Nutrition 649Yoga 264Pilates 205CrossFit and Hyrox 171
- Jobs, life stages and identityFaith-based 497Healthcare professionals 359Weddings and bridal 271Students 269Over 40 209Teachers 190Nurses 187Bilingual 182ADHD and neurodivergent 170
- Home, food and petsDog owners 275Recipes and cooking 216Home organization 157Coffee 154Home decor 140Cat owners 116DIY and renovation 78Gardening and plants 63Vegan and plant-based 63Sustainable living 47
- Creative, hobbies and formatsPhotographers 368Unboxing and hauls 148Dance 132Books and reading 114Budgeting and personal finance 109Hiking and camping 107Cosplay 96
Platform lists by tier, language and persona
- Instagram nano 19,429Instagram micro 4,157Instagram Italian 370Instagram Norwegian 106Instagram skincare 1,837Instagram makeup 781Instagram haircare 544Instagram fragrance 144Instagram k-beauty 39Instagram moms 2,732Instagram pregnancy and postpartum 144Instagram gym and strength 681Instagram students 254Instagram nurses 174Instagram over 40 194Instagram adhd and neurodivergent 144Instagram bilingual 167Instagram weddings and bridal 251Instagram dog owners 255Instagram cat owners 110Instagram diy and renovation 72Instagram gardening and plants 59Instagram recipes and cooking 201Instagram coffee 141Instagram books and reading 108Instagram unboxing and hauls 128Instagram budgeting and personal finance 91TikTok nano 1,491TikTok micro 290TikTok mid-tier 63TikTok Spanish 156TikTok Italian 59TikTok Norwegian 27TikTok skincare 161TikTok makeup 65TikTok haircare 45TikTok moms 197TikTok running 33TikTok gym and strength 47TikTok adhd and neurodivergent 26
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