Find creators who already make category-specific reviews and unboxings.
Find DTC and ecommerce UGC creators with public contact signals.
Describe the product, buyer, region, and content angle. UGC Agent finds Instagram and TikTok creators who already make product-led content, scores fit, and prepares outreach-ready lists.
Claude Code install
claude mcp add
--transport http
ugcagent
https://mcp.ugcagent.app/ugc
UGC Agent Finds Instagram + TikTok UGC creators · scored against your ICP · email required
Free creator preview
Try UGC Agent free
Run a small DTC & ecommerce creator search.
Preview the kind of creator list UGC Agent can build. Emails stay locked here - try UGC Agent free when you want the full list and export.
Email-ready creator sourcing starts here.
Run the preview to see matched creators, fit signals, and locked email status. Continue in UGC Agent free for the full list.
Industry strategy
DTC & ecommerce creator sourcing needs more than category keywords.
Strong lists are built from content behavior, audience fit, region, platform, and the ability to produce the exact kind of UGC your campaign needs. UGC Agent keeps that strategy consistent while it expands the search.
Source creators who can shoot short-form ads with clear hooks and product proof.
Build a reachable creator pool before a new SKU or seasonal drop.
Prioritize creators with polished on-camera delivery and native ad formats.
Creator fit signalsScored against brief
01Category proofReviews, hauls, demos, unboxings, and routine content in the same product category.check
02Buyer fitAudience region, persona, age range, and content tone that match the actual customer.check
03ReachabilityPublic email, portfolio link, or clean contact path for paid UGC outreach.check
04Creative consistencyRepeated short-form product content, not a one-off sponsored post.check
Screening checklist
What to prioritize before outreach.
Follower count is only one signal. For DTC and ecommerce UGC creators, the useful question is whether the creator can produce the asset, speak to the buyer, and be contacted while the campaign is still moving.
- Category proofReviews, hauls, demos, unboxings, and routine content in the same product category.
- Buyer fitAudience region, persona, age range, and content tone that match the actual customer.
- ReachabilityPublic email, portfolio link, or clean contact path for paid UGC outreach.
Briefs to run
Try free
1stroller reviews for new parents
Turn this into a narrow creator search, then review fit-scored profiles and locked email status.
2supplement routine demos
Turn this into a narrow creator search, then review fit-scored profiles and locked email status.
3home office setup upgrades
Turn this into a narrow creator search, then review fit-scored profiles and locked email status.
Campaign briefs
From one prompt to a creator pool your team can review.
Use natural language to describe the campaign, product, target creator, platform, location, exclusions, and must-have contact signals. UGC Agent can be tried for free when you want the complete run.
- DiscoverSearch Instagram and TikTok with industry-specific terms and creator behavior.
- ScoreRank creators by fit against the prompt, not just broad popularity.
- ExportMove from public preview to full emails, notes, and CSV export in UGC Agent.
The list starts with creators who look like the buyer, not just people tagged as influencers.UGC Agent editorial principle
FAQ
DTC & ecommerce UGC creator sourcing FAQ.
How do I find DTC UGC creators?
Start with the exact product, buyer persona, region, platform, and creative format. UGC Agent turns that brief into searches across Instagram and TikTok, then scores creators by content fit and reachability.
What makes a good ecommerce UGC creator?
A strong creator has relevant product content, a natural demo style, contact access, and proof they can make short videos that feel native to the platform.
Can UGC Agent help with product seeding?
Yes. Use it to find reachable creators for gifting, paid UGC, affiliate seeding, whitelisting, and launch outreach.