Pick Modash
Pick Modash if you are running influencer, gifting or affiliate programs where the creator's audience matters, and you want tracking and payments in a Shopify-connected tool.
UGC Agent vs Modash
UGC Agent vs Modash: UGC creators, or influencers with audience data?
Modash is influencer marketing software for Shopify brands: search 350M+ profiles with audience analytics, then track, gift, run affiliates and pay creators, from $199/month billed yearly. UGC Agent is narrower and cheaper: a database of 28,000+ creators who already make UGC, each with a public email, from $29/month.
Modash prices from modash.io/pricingChecked 10 October 2026Where Modash wins is stated plainly
Short answer
Modash answers 'whose audience should promote us?'. UGC Agent answers 'who can make content we run ourselves?'. Different questions, different data.
Pick UGC Agent
Pick UGC Agent if you are buying UGC for your own ads and channels, where UGC skill, niche and a usable email matter more than audience demographics.
Use both
Teams that run both programs often use Modash for influencers and UGC Agent for UGC creators.
At a glance
UGC Agent vs Modash, side by side
Modash publishes exact plan limits; UGC Agent's are on our pricing page.
| Question | UGC Agent | Modash |
|---|---|---|
| What it is | A data platform for UGC sourcing: a database of 28,000+ Instagram and TikTok UGC creators with public emails, plus an AI agent (Super Search) that searches live from a brief when the database does not have the creator yet. | Self-serve influencer marketing software: discovery with audience data, outreach, content tracking, gifting, affiliates and payments. Modash says it is not an agency or a marketplace. |
| Where creators come from | Public Instagram and TikTok profiles. Creators do not sign up or apply; they are found from what they publish. | An index of public Instagram, TikTok and YouTube profiles with 1K+ followers; the pricing page states 350M+ (and 380M+ elsewhere on the page). |
| Platforms | Instagram and TikTok only. | Instagram, TikTok and YouTube. |
| Published price | Pro $29/month (200 creator leads), Premium $59/month (5,000 leads, MCP, 5 seats), Ultra $199/month (unlimited leads, developer API, 10 seats). Annual billing is 20% off. Full pricing. | Essentials $199/month billed yearly or $299 monthly (2 seats, 300 profiles, 150 emails, 100 tracked creators a month). Performance $499 yearly or $599 monthly. Enterprise from $14,700/year. |
| Fee on creator pay | None. You pay the creator directly, so there is no percentage on creator pay. | No marketplace fee. Payments and affiliates are 0% up to $10K a year, then 5%. |
| Trial | 3-day free trial, no card required. Up to 10 creators show in full; emails and CSV export unlock on a paid plan. There is no free plan. | 14-day trial, no card: 20 profiles, 6 email unlocks and 10 tracked creators. |
| Who contacts the creator | You do. Every creator comes with a public email you can use from your own inbox, or push to Instantly or Smartlead. | You, from Modash's outreach tools or your own inbox. |
| Contracts and payment | Not included. The CRM records rates, stages and payout status, but contracts and payment happen outside the product. | Creator payments and affiliate payouts built in; no contract builder per third-party reviews. |
| Analytics | Creator Tracking reports views, engagement, viral rate and CPM per tracked creator video. No audience demographics. | Audience demographics, fake-follower checks, engagement, plus content and Stories tracking with Shopify attribution. |
| AI and API access | Super Search agent in the app, MCP for Claude, ChatGPT and Cursor on Premium, developer API on Ultra. | Discovery API and Raw data API, sold separately (third-party reports put them from about $10,000/year). |
Modash facts come from its own pages, linked under Sources, checked 10 October 2026. UGC Agent facts come from our pricing page and product. Prices change, so recheck both before you buy.
Honest trade-offs
Where Modash is better, and where UGC Agent is
Where Modash is better
- Audience analytics: demographics, authenticity and engagement, which UGC Agent does not report.
- A far bigger index across Instagram, TikTok and YouTube.
- Shopify-native gifting, affiliate links and sales attribution.
- Creator payments built in, with 0% fees up to $10K a year.
- Content tracking that captures Stories automatically.
Where UGC Agent is better
- Built for UGC: creators are filtered for UGC in bio, portfolio links and past brand work, and scored for UGC fit.
- Every creator in the database already has a public email; no per-month unlock cap like Modash Essentials' 150 emails.
- Price: Pro is $29/month for 200 creator leads; Premium is $59/month for 5,000.
- Super Search reads public profiles live from a brief when you need something the database lacks.
- UGC Brands shows which creators already post UGC for a brand, with views and top videos.
- Smaller creators: UGC creators often have small followings, which audience-first tools are not built around.
Data
Influencer data versus UGC data
For an influencer post, the audience is the product: you are buying reach into a specific group, so demographics, authenticity and engagement benchmarks are the right filters. Modash is very good at that, and UGC Agent does not try to do it.
For UGC, the brand usually runs the video on its own account or in ads. The creator's audience matters much less than whether they can film a convincing product demo in your niche and will answer an email. That is what UGC Agent filters on: niche, location, follower band, UGC signals and a public contact, with a fit score that shows its reasons. Our fit-scoring method explains the inputs.
Pricing
Cost per contactable creator
Modash Essentials is $199/month billed yearly ($2,388 a year) or $299 month to month, with 150 email unlocks and 300 profile views a month. Performance raises that to 400 emails for $499-$599.
UGC Agent Pro is $29/month for 200 creator leads, each one a creator with a public email; Premium is $59/month for 5,000. If contactable UGC creators are what you need, the gap is large. If you also need audience analytics, payments and Shopify attribution, Modash is doing more for its price, and the fair comparison is against the stack you would otherwise assemble.
Test
Try both with the same brief
Both offer a no-card trial: Modash for 14 days with 6 email unlocks, UGC Agent for 3 days with up to 10 creators shown in full and emails locked until you pick a plan. Use one brief, for example US fitness creators under 20K followers who film product demos, and count how many results are real UGC creators you would email.
Decision
Who should pick which
Who should pick Modash
- The creator's audience is what you are buying.
- You run gifting or affiliate programs on Shopify.
- You need YouTube or fake-follower checks.
- You want payments and tracking in the same tool.
Who should pick UGC Agent
- You are buying UGC to run on your own channels or ads.
- You want creators who already make UGC, with emails, at a low monthly price.
- You need more than 150 contactable creators a month without a $500+ plan.
- You want to see who already posts for brands in your category.
Questions
Frequently asked questions
How much does Modash cost in 2026?
Per modash.io/pricing on 10 October 2026: Essentials $199/month billed yearly or $299 monthly, Performance $499 yearly or $599 monthly, Enterprise from $14,700/year. There is a 14-day trial with no card.
Is UGC Agent a Modash alternative?
For UGC sourcing, yes. For influencer programs that depend on audience analytics, gifting and payments, no: UGC Agent does not report audience demographics or pay creators.
Does UGC Agent cover YouTube like Modash?
No. UGC Agent covers public Instagram and TikTok creators only.
How many creator emails do I get?
On UGC Agent, each lead is one creator with a public email: 200 a month on Pro, 5,000 on Premium, unlimited on Ultra. Modash Essentials includes 150 email unlocks a month.
Does UGC Agent have a free trial?
Yes: 3 days, no card, with up to 10 creators shown in full. There is no free plan; emails and export unlock on a paid plan.
Can I use Modash and UGC Agent together?
Yes. A common split is Modash for influencer and affiliate programs and UGC Agent for UGC creators.
Sources
Where these facts come from
- Modash pricing (plans, limits, trial, payment fees) www.modash.io/pricing
- Modash homepage www.modash.io
- Independent Modash review (MakerStack) makerstack.co/reviews/modash-review
- Third-party API pricing estimate (UGC Roster) www.ugcroster.com/blog/influencer-database-comparison
- UGC Agent pricing ugcagent.app/pricing
- UGC Agent product facts for AI assistants ugcagent.app/llms-full.txt
Checked 10 October 2026. Competitor figures are what each company publishes about itself; we have not audited them. UGC Agent has no affiliate or referral relationship with any company on this page. Spot something out of date? Email hello@ugcagent.app and we will correct it.
See the creators before you decide.
Every account starts with a 3-day free trial, no card required. Browse the UGC Database and see up to 10 creators in full; emails and export unlock on a paid plan from $29/month.