Creators who naturally show morning, night, GRWM, or ingredient-led routines.
Find beauty and wellness UGC creators for routines, demos, and paid content.
Source creators who can explain texture, routine fit, ingredients, application, and before-use context without turning your campaign into generic influencer outreach.
Claude Code install
claude mcp add
--transport http
ugcagent
https://mcp.ugcagent.app/ugc
UGC Agent Finds Instagram + TikTok UGC creators · scored against your ICP · email required
Free creator preview
Try UGC Agent free
Run a small Beauty & wellness creator search.
Preview the kind of creator list UGC Agent can build. Emails stay locked here - try UGC Agent free when you want the full list and export.
Email-ready creator sourcing starts here.
Run the preview to see matched creators, fit signals, and locked email status. Continue in UGC Agent free for the full list.
Industry strategy
Beauty & wellness creator sourcing needs more than category keywords.
Strong lists are built from content behavior, audience fit, region, platform, and the ability to produce the exact kind of UGC your campaign needs. UGC Agent keeps that strategy consistent while it expands the search.
Profiles with clear lighting, texture shots, and step-by-step product use.
Find creators who communicate benefits without unsupported medical claims.
Prioritize believable first-person storytelling and paid UGC experience.
Creator fit signalsScored against brief
01Routine depthRepeated skincare, wellness, haircare, or personal-care content over time.check
02Visual qualityClose-up product shots, clean lighting, and clear application footage.check
03Trust languageCreators who explain why a product fits a routine instead of making vague claims.check
04Brand safetyContent style that can follow claim, disclosure, and category guardrails.check
Screening checklist
What to prioritize before outreach.
Follower count is only one signal. For beauty and wellness UGC creators, the useful question is whether the creator can produce the asset, speak to the buyer, and be contacted while the campaign is still moving.
- Routine depthRepeated skincare, wellness, haircare, or personal-care content over time.
- Visual qualityClose-up product shots, clean lighting, and clear application footage.
- Trust languageCreators who explain why a product fits a routine instead of making vague claims.
Briefs to run
Try free
1barrier repair serum routine
Turn this into a narrow creator search, then review fit-scored profiles and locked email status.
2wellness supplement morning routine
Turn this into a narrow creator search, then review fit-scored profiles and locked email status.
3clean haircare wash day
Turn this into a narrow creator search, then review fit-scored profiles and locked email status.
Campaign briefs
From one prompt to a creator pool your team can review.
Use natural language to describe the campaign, product, target creator, platform, location, exclusions, and must-have contact signals. UGC Agent can be tried for free when you want the complete run.
- DiscoverSearch Instagram and TikTok with industry-specific terms and creator behavior.
- ScoreRank creators by fit against the prompt, not just broad popularity.
- ExportMove from public preview to full emails, notes, and CSV export in UGC Agent.
Beauty creator sourcing works when the list is built around routine fit and trust signals.UGC Agent editorial principle
FAQ
Beauty & wellness UGC creator sourcing FAQ.
How do beauty brands find UGC creators?
Beauty brands should search by routine, product type, skin or hair context, region, and content format. UGC Agent helps turn that into a scored list of Instagram and TikTok creators.
Can I find skincare UGC creators with emails?
The public preview locks emails, but UGC Agent can be tried for free to continue the run and unlock reachable creator lists.
What should beauty UGC briefs include?
Include product category, audience, routine context, deliverables, claim restrictions, platform, and the type of creator proof you want to see.