K-beauty UGC Creators
UGC Agent's 7 October 2026 index holds 44 K-beauty creators, split 89% Instagram and 11% TikTok, with a median of 1,773 followers. Their median sits above the 1,440 of beauty creators. 93% of them also carry the beauty label. The United States is the largest country pool, with 17.
44 K-beauty creators, 1% of the 5,512 beauty creators. Narrower lists: Instagram K-beauty creators (39). The table lists 30 with follower band, niches and country; Start free for verified emails and fit scores.
30 K-beauty creators from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
14 more K-beauty creators with verified emails, fit scores, and portfolio links are inside UGC Agent. Every plan starts with a 3-day trial that runs a full K-beauty creators search; larger plans unlock bigger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 7 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 44
- Instagram / TikTok
- 39 / 5
- Median followers
- 1,773
- Under 5k followers
- 73%
- Middle half
- 1,016 to 5,068
- Portfolio site
- 40.9%
- Index date
- 7 October 2026
- Under 5004
- 500 to 1k7
- 1k to 5k21
- 5k to 10k7
- 10k to 50k5
- 50k to 250k0
Top countries
What brands hire K-beauty creators for
K-beauty creators already explain multi-step routines and ingredient names that Western audiences do not know, which is the hard part of selling Korean and Japanese skincare. Brief them on the one ingredient you want remembered.
UGC Agent indexes 44 K-beauty creators, and this page is the public view of that segment as of the October 2026 export. 89% publish on Instagram and 11% on TikTok, with a median of 1,773 followers. The deepest country pools are the United States and Chile. Filter the sample below by platform, follower band or country, then run the same brief inside UGC Agent for verified emails and fit scores.
How K-beauty creators compare
The median creator here has 1,773 followers, above the index median of 1,680. 11% post on TikTok against 7% across the index, and 40.9% link a portfolio site against 34.4% overall.
By niche label, the largest overlaps are beauty (93%), parenting (9%), fitness (5%), fashion (2%). Labels overlap, so a creator can count towards more than one.
By bio language: English (75%), Spanish (20%), AR (2%).
Many also fit another persona: skincare (27), makeup (9), bilingual (2).
The largest follower band among the 44 K-beauty creators is 1k to 5k, with 21 creators. 11 (25%) have fewer than 1,000 followers and 5 (11%) have more than 10,000, which is the split you would expect from an index built around UGC work rather than reach. 5 of them are on TikTok.
Where K-beauty creators are based
The top three countries are United States (17), Chile (5), Colombia (2), together 24 creators. 40.9% of the creators on this page link a portfolio site from their bio.
After that come Spain (1), Netherlands (1), United Kingdom (1). The six together account for 27 creators. Each country link opens the k-beauty list for that market, with its own table, platform split, and follower bands, which is the quickest way to check whether a market has enough depth for a ten-creator test before you brief.
What K-beauty creators cost
Mapped to the calculator's tiers, 73% of K-beauty creators are nano (under 5k followers), 27% sit between 5k and 50k, and 0% are above 50k. The index's bands are coarser than the tiers, so treat the middle group as a mix of micro and mid. In practice most quotes from this pool will land in the nano and micro columns.
For the full benchmarks behind this table see nano influencer rates, micro influencer rates, ugc video rates.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about K-beauty creators
How many K-beauty creators are there?
The 7 October 2026 export holds 44, split 39 Instagram and 5 TikTok. Each passed the app's UGC qualification check (the bio or recent content publicly advertises UGC work), and the pool grows with every search run, so the figure is a floor rather than a ceiling.
Where are K-beauty creators based?
United States (17), Chile (5), Colombia (2) are the largest pools among creators who state a country. Country is taken from the public profile, so 17 of the 44 have no listed location or sit outside the recognised list.
How many followers does a typical K-beauty creator have?
The median is 1,773 followers, with the middle half between 1,016 and 5,068. 73% have fewer than 5,000 followers and only 11% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
How current is this list?
Counts and the 30 listed profiles come from the 7 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Do these profiles come with emails?
Not on this page. Emails, fit scores, and portfolio links are the product. Run a K-beauty creators search inside UGC Agent, where every plan starts with a 3-day trial (Start free), or see pricing for list sizes.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Narrower lists inside this one
1 lists cut from these 44 K-beauty creators, each with its own table and numbers. A list only exists when it holds at least 25 creators and is not 95% the same people as this one.
- By platformInstagram K-beauty creators 39
Browse the directory
499 lists in all, each with live counts from the 7 October 2026 index: 18 niches, 44 personas and sub-niches, 12 countries, 7 languages, 3 follower tiers, and 414 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
By country
By persona and sub-niche
- Beauty and personal careSkincare 1,998Makeup 846Haircare 589Fragrance 157Nails 56Jewelry 45K-beauty 44
- Parents and familyMoms 2,929Dads 200Pregnancy and postpartum 154Homeschool 72
- Fitness and wellnessPersonal trainers 878Gym and strength 728Running 716Nutrition 649Yoga 264Pilates 205CrossFit and Hyrox 171
- Jobs, life stages and identityFaith-based 497Healthcare professionals 359Weddings and bridal 271Students 269Over 40 209Teachers 190Nurses 187Bilingual 182ADHD and neurodivergent 170
- Home, food and petsDog owners 275Recipes and cooking 216Home organization 157Coffee 154Home decor 140Cat owners 116DIY and renovation 78Gardening and plants 63Vegan and plant-based 63Sustainable living 47
- Creative, hobbies and formatsPhotographers 368Unboxing and hauls 148Dance 132Books and reading 114Budgeting and personal finance 109Hiking and camping 107Cosplay 96
Platform lists by tier, language and persona
- Instagram nano 19,429Instagram micro 4,157Instagram Italian 370Instagram Norwegian 106Instagram skincare 1,837Instagram makeup 781Instagram haircare 544Instagram fragrance 144Instagram k-beauty 39Instagram moms 2,732Instagram pregnancy and postpartum 144Instagram gym and strength 681Instagram students 254Instagram nurses 174Instagram over 40 194Instagram adhd and neurodivergent 144Instagram bilingual 167Instagram weddings and bridal 251Instagram dog owners 255Instagram cat owners 110Instagram diy and renovation 72Instagram gardening and plants 59Instagram recipes and cooking 201Instagram coffee 141Instagram books and reading 108Instagram unboxing and hauls 128Instagram budgeting and personal finance 91TikTok nano 1,491TikTok micro 290TikTok mid-tier 63TikTok Spanish 156TikTok Italian 59TikTok Norwegian 27TikTok skincare 161TikTok makeup 65TikTok haircare 45TikTok moms 197TikTok running 33TikTok gym and strength 47TikTok adhd and neurodivergent 26
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