Gardening and plants UGC Creators

What brands hire gardening and plant creators for

Gardeners and houseplant creators. Seeds, soil, planters, tools and outdoor-living brands use them, and the work is seasonal, so brief spring launches in winter.

There are 63 gardening and plant creators in the UGC Agent index at the October 2026 export, listed here with follower bands and platforms. The split is 94% Instagram and 6% TikTok, and the median creator has 1,491 followers. The deepest country pools are the United States and the United Kingdom. Filter the sample below by platform, follower band or country, then run the same brief inside UGC Agent for verified emails and fit scores.

How gardening and plant creators compare

The median creator here has 1,491 followers, below the index median of 1,680. 6% post on TikTok against 7% across the index, and 41.3% link a portfolio site against 34.4% overall.

32% of them carry no niche label in the index at all, which is why this list is built from the creator's own bio rather than from the niche taxonomy: a niche search would not surface them.

By niche label, the largest overlaps are home (24%), parenting (24%), beauty (13%), food (13%). Labels overlap, so a creator can count towards more than one.

By bio language: English (87%), Spanish (5%), Finnish (3%).

Many also fit another persona: moms (9), home decor (6), books and reading (5).

In numbers: 63 gardening and plant creators at the October 2026 index, 94% on Instagram and 6% on TikTok. 52% sit in the 1k to 5k band, 33% are under 1,000 followers, and 8% are above 10,000. The interquartile range runs from 782 to 3,619 followers, so a typical shortlist is nano and micro accounts rather than influencers.

Where gardening and plant creators are based

The top three countries are United States (19), United Kingdom (10), Canada (4), together 33 creators. 41.3% of the creators on this page link a portfolio site from their bio.

Finland (3), Argentina (2), Chile (1) follow. Together the six markets hold 39 of the 63 creators here. Use the country lists when shipping, language, or currency decides who you can work with; the gardening and plants page for each market keeps the same columns so you can compare pools side by side.

What gardening and plant creators cost

86% of the gardening and plant creators on this page have fewer than 5,000 followers, which is the calculator's nano tier; 14% fall between 5k and 50k and 0% are above 50k. Expect quotes from this pool to cluster in the nano and micro columns, with usage rights and raw footage as the main add-ons.

For the full benchmarks behind this table see nano influencer rates, micro influencer rates, ugc video rates.

2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.