DIY and renovation UGC Creators

What brands hire DIY and renovation creators for

DIYers and renovators film projects from start to finish, which is the format tools, paint, hardware and home-improvement brands need. Projects take weeks, so agree milestones rather than a single delivery date.

This page lists 78 DIY and renovation creators from the UGC Agent index, updated at the October 2026 export. 92% publish on Instagram and 8% on TikTok, with a median of 1,494 followers. The deepest country pools are the United Kingdom and the United States. Filter the sample below by platform, follower band or country, then run the same brief inside UGC Agent for verified emails and fit scores.

How DIY and renovation creators compare

The median creator here has 1,494 followers, below the index median of 1,680. 8% post on TikTok against 7% across the index, and 33.3% link a portfolio site against 34.4% overall.

By niche label, the largest overlaps are home (83%), parenting (28%), fashion (12%), finance (8%). Labels overlap, so a creator can count towards more than one.

By bio language: English (87%), Spanish (5%), EL (3%).

Many also fit another persona: moms (25), home decor (20), budgeting and personal finance (5).

In numbers: 78 DIY and renovation creators at the October 2026 index, 92% on Instagram and 8% on TikTok. 38% sit in the 1k to 5k band, 31% are under 1,000 followers, and 13% are above 10,000. The interquartile range runs from 697 to 6,604 followers, so a typical shortlist is nano and micro accounts rather than influencers.

Where DIY and renovation creators are based

United Kingdom (30), United States (21), Canada (2) lead by country among DIY and renovation creators. The rest are spread across 3 more listed countries plus profiles with no stated location.

After that come Colombia (1), Spain (1), Mexico (1). The six together account for 56 creators. Each country link opens the diy and renovation list for that market, with its own table, platform split, and follower bands, which is the quickest way to check whether a market has enough depth for a ten-creator test before you brief.

What DIY and renovation creators cost

Mapped to the calculator's tiers, 69% of DIY and renovation creators are nano (under 5k followers), 29% sit between 5k and 50k, and 1% are above 50k. The index's bands are coarser than the tiers, so treat the middle group as a mix of micro and mid. In practice most quotes from this pool will land in the nano and micro columns.

For the full benchmarks behind this table see nano influencer rates, micro influencer rates, ugc video rates.

2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.