UGC Creators in India
As of 29 October 2026, UGC Agent's index lists 264 creators in India: 100% on Instagram, 0% on TikTok, median 1,746 followers. That is 1% of the 29,194 creators in the index, whose median is 1,720. 78% have fewer than 5,000 followers.
264 UGC creators based in India, 264 on Instagram and 0 on TikTok, each one UGC-qualified and stating the country on their public profile. The deepest niches are fitness (76), beauty (67), fashion (35). Compare with creators in the United States. Filter the 30 profiles below, then open all 264 in UGC Agent to unlock emails.
For brands and agencies
Hiring creators in India?
UGC Agent runs this search for you: the full list with public emails, fit scores against your brief, dedupe and export.
- Matching creators264 with an email on fileOpens the database on this list
- Typical nano rate$150 per 15 to 30s video$100 to $250 in our rate model
- Plans from$29/month200 creator leads, 3-day free trial
30 creators in India from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
Unlock emails for all 264 creators in India. Every one has a contact email on file in UGC Agent, 234 more than this table shows. The button opens the UGC Database already filtered to this list. 3-day free trial. Cancel anytime. Every creator shows in full during the trial; emails unlock when the paid plan starts.
UGC World, an agency running UGC for ecommerce and app brands, pulled 1,000 Instagram creators from one prompt in about ten minutes and reports 147 positive replies. Read the story. Brands hiring creators in India also use the Sourcing playbooks by industry.
Creator data snapshot
Every figure is a UGC-qualified creator from the 29 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 264
- Instagram / TikTok
- 264 / 0
- Median followers
- 1,746
- Under 5k followers
- 78%
- Middle half
- 957 to 4,410
- Portfolio site
- 8.3%
- Index date
- 29 October 2026
- Under 50035
- 500 to 1k40
- 1k to 5k131
- 5k to 10k34
- 10k to 50k17
- 50k to 250k4
- 250k and up3
Top niches
- Fitness 76
- Beauty 67
- Fashion 35
- Food 23
- Tech 17
- Travel 14
- Finance 10
- Lifestyle 9
The India creator market
India has 264 UGC-qualified creators in the index, every one on Instagram, because TikTok has been blocked in India since 2020 and Reels is where short-form brand content lives. Bios are almost all in English. Fitness (76) and beauty (67) are the largest labelled niches, followed by fashion and food; the fitness pool includes many gym coaches and trainers who take paid collaborations, while beauty and lifestyle profiles are more likely to describe themselves as UGC or review creators. Only 8.3% link a portfolio site, so vet from the feed. The median is 1,746 followers. Paid posts should follow the ASCI guidelines for influencer advertising, which ask for a label such as #ad or #collaboration that a viewer cannot miss.
Only 9% of the 264 creators in India have more than 10,000 followers; 50% are in the 1k to 5k range and 28% are under 1,000, with a median of 1,746. Follower figures are shown as bands because exact counts drift between exports. 8.3% link a portfolio site from their profile, a useful second signal that they take briefs.
Top niches in India
By niche, the deepest pools in India are fitness (76), beauty (67), fashion (35), followed by food (23), tech (17), travel (14). Creators can carry more than one label, so the niche counts overlap.
0% of the country's creators are on TikTok, against 13% across the whole index, and 8.3% link a portfolio site from their profile. Each niche link opens the India table for that category with its own follower bands and platform split.
Rates and deliverables for creators in India
78% of the creators in India on this page have fewer than 5,000 followers, which is the calculator's nano tier; 19% fall between 5k and 50k and 3% are above 50k. Expect quotes from this pool to cluster in the nano and micro columns, with usage rights and raw footage as the main add-ons.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about creators in India
How many creators in India are there?
264 as of 29 October 2026, with 264 on Instagram and 0 on TikTok. Only profiles that passed the UGC qualification check are counted; profiles that merely mention a brand are not. New creators are added with every search run inside the app.
Which niches are strongest in India?
fitness (76), beauty (67), fashion (35) are the largest, and each has its own list linked from this page. Niche labels come from the app's tagger and the creator's own positioning, so one creator can appear in more than one niche.
How many followers does a typical creator in India have?
The median is 1,746 followers, with the middle half between 957 and 4,410. 78% have fewer than 5,000 followers and only 9% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
How often is this list refreshed?
Counts and the 30 listed profiles come from the 29 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Do these profiles come with emails?
Not on this page. Emails, fit scores, and portfolio links are the product. Run a creators in India search inside UGC Agent, where every plan starts with a 3-day free trial (open all 264 in UGC Agent), or see pricing for list sizes.
Listed here as a creator? This directory is built for brands sourcing creators; there is nothing to join or pay to be listed. Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Narrower lists inside this one
10 lists cut from these 264 creators in India, each with its own table and numbers. A list only exists when it holds at least 25 creators and is not 95% the same people as this one.
- By nicheFitness creators in India 76Beauty creators in India 67Fashion creators in India 35
- By personaSkincare creators in India 47Gym and strength creators in India 37Personal trainers in India 25
- By genderMale creators in India 121Female creators in India 105
- By follower tierNano creators in India 206Micro creators in India 44
Browse the directory
767 lists in all, each with live counts from the 29 October 2026 index: 19 niches, 44 personas and sub-niches, 19 countries, 8 languages, 3 follower tiers, 2 gender lists, and 671 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
TikTok
By country
By persona and sub-niche
- Beauty and personal careSkincare 2,190Makeup 910Haircare 645Fragrance 167Nails 60K-beauty 54Jewelry 49
- Parents and familyMoms 3,365Dads 225Pregnancy and postpartum 173Homeschool 76
- Fitness and wellnessPersonal trainers 887Gym and strength 736Running 723Nutrition 657Yoga 267Pilates 214CrossFit and Hyrox 173
- Jobs, life stages and identityFaith-based 546Healthcare professionals 374Weddings and bridal 287Students 284Over 40 229Nurses 210Bilingual 204Teachers 201ADHD and neurodivergent 175
- Home, food and petsDog owners 317Recipes and cooking 236Coffee 170Home organization 158Home decor 149Cat owners 129DIY and renovation 89Gardening and plants 68Vegan and plant-based 66Sustainable living 52
- Creative, hobbies and formatsPhotographers 386Unboxing and hauls 168Dance 141Books and reading 124Budgeting and personal finance 116Hiking and camping 115Cosplay 102
Platform lists by tier, language, persona and gender
- Instagram nano 19,643Instagram micro 4,267Instagram mid-tier 1,272Instagram Spanish 4,532Instagram Portuguese 488Instagram Italian 370Instagram German 236Instagram French 81Instagram Polish 200Instagram Norwegian 106Instagram skincare 1,867Instagram makeup 796Instagram haircare 553Instagram fragrance 147Instagram nails 56Instagram k-beauty 41Instagram moms 2,769Instagram dads 198Instagram pregnancy and postpartum 148Instagram homeschool 70Instagram running 685Instagram pilates 203Instagram gym and strength 681Instagram students 256Instagram teachers 185Instagram nurses 175Instagram healthcare professionals 350Instagram over 40 194Instagram faith-based 477Instagram adhd and neurodivergent 145Instagram bilingual 169Instagram weddings and bridal 254Instagram dog owners 258Instagram cat owners 111Instagram home decor 137Instagram diy and renovation 75Instagram gardening and plants 59Instagram recipes and cooking 208Instagram coffee 143Instagram vegan and plant-based 60Instagram sustainable living 47Instagram dance 130Instagram books and reading 109Instagram unboxing and hauls 134Instagram hiking and camping 102Instagram budgeting and personal finance 94Instagram jewelry 45Instagram female 17,581Instagram male 5,023TikTok nano 2,936TikTok micro 793TikTok mid-tier 164TikTok Spanish 358TikTok Portuguese 60TikTok Italian 74TikTok German 67TikTok French 160TikTok Polish 42TikTok Norwegian 27TikTok skincare 323TikTok makeup 114TikTok haircare 92TikTok moms 596TikTok dads 27TikTok pregnancy and postpartum 25TikTok running 38TikTok gym and strength 55TikTok students 28TikTok nurses 35TikTok over 40 35TikTok faith-based 69TikTok adhd and neurodivergent 30TikTok bilingual 35TikTok weddings and bridal 33TikTok dog owners 59TikTok recipes and cooking 28TikTok coffee 27TikTok unboxing and hauls 34TikTok female 2,869TikTok male 332
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