Instagram Home UGC Creators in the United Kingdom
The tightest brief this index answers on its own: 186 Instagram creators in the United Kingdom posting home content, 83% of the 224 home creators in the United Kingdom. Half sit under 2,864 followers. Widen to every Instagram creator in the United Kingdom, or compare the same brief on TikTok. Start free to unlock verified emails for the full list.
30 Instagram home creators in the United Kingdom from the September 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
| Creator | Platform | Followers | Niches | Country | Contact | Action |
|---|---|---|---|---|---|---|
| @lucyandoak.socials | Under 500 | ***@***.com | Start free | |||
| @ugc_bykels | Under 500 | ***@***.com | Start free | |||
| @ugcbylyndsey | Under 500 | ***@***.com | Start free | |||
| @braid_itsme | 1k to 5k | ***@***.com | Start free | |||
| @heyitsjessugc | 1k to 5k | ***@***.com | Start free | |||
| @ugcbyadanna | 500 to 1k | ***@***.com | Start free | |||
| @ugcrobynsmith | Under 500 | ***@***.com | Start free | |||
| @leticiaugccreator | Under 500 | ***@***.com | Start free | |||
| @ugc_selma | Under 500 | ***@***.com | Start free | |||
| @oliviahardyhome | 10k to 50k | ***@***.com | Start free | |||
| @athomewithtanith | 5k to 10k | ***@***.com | Start free | |||
| @ginashomex | 1k to 5k | ***@***.com | Start free | |||
| @lifestyle.curations | 1k to 5k | ***@***.com | Start free | |||
| @mummytoknox | 1k to 5k | ***@***.com | Start free | |||
| @kawiugc | 1k to 5k | ***@***.com | Start free | |||
| @everydaybecca_ | 500 to 1k | ***@***.com | Start free | |||
| @angeladavidugc | Under 500 | ***@***.com | Start free | |||
| @ugcwithmia | Under 500 | ***@***.com | Start free | |||
| @stasy.essences | Under 500 | ***@***.com | Start free | |||
| @briannaamyy | Under 500 | ***@***.com | Start free | |||
| @lauramakesugc | Under 500 | ***@***.com | Start free | |||
| @lifeatours_uk | Under 500 | ***@***.com | Start free | |||
| @jadeugccreator | 5k to 10k | ***@***.com | Start free | |||
| @ourdevonreno | 1k to 5k | ***@***.com | Start free | |||
| @laurenemmacontent | 1k to 5k | ***@***.com | Start free | |||
| @ugcby_lucy | 500 to 1k | ***@***.com | Start free | |||
| @ugc.libby | Under 500 | ***@***.com | Start free | |||
| @lesley_layton_ugc | Under 500 | ***@***.com | Start free | |||
| @megan.uk.ugc | Under 500 | ***@***.com | Start free | |||
| @mum2louis01 | 10k to 50k | ***@***.com | Start free | |||
| No listed creators match these filters. or search the full pool inside UGC Agent. | ||||||
Avatars are generated illustrations, not creator photos. Each one is drawn from a hash of the public handle, so the same handle always gets the same character.
156 more Instagram home creators in the United Kingdom with verified emails, fit scores, and portfolio links are inside UGC Agent. A free account runs a full Instagram home creators in the United Kingdom search; paid plans unlock larger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 14 September 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 186
- Instagram / TikTok
- 186 / 0
- Median followers
- 2,864
- Under 5k followers
- 62%
- Middle half
- 796 to 6,675
- Portfolio site
- 43.5%
- Index date
- 14 September 2026
- Under 50037
- 500 to 1k15
- 1k to 5k64
- 5k to 10k53
- 10k to 50k17
- 50k to 250k0
Top countries
Home creators on Instagram in the United Kingdom
186 of the home creators in the United Kingdom post to Instagram and 38 to TikTok, so this is the narrower of the two pools to brief from and the larger.
In numbers: 186 Instagram home creators in the United Kingdom at the September 2026 index, 100% on Instagram and 0% on TikTok. 34% sit in the 1k to 5k band, 28% are under 1,000 followers, and 9% are above 10,000. The interquartile range runs from 796 to 6,675 followers, so a typical shortlist is nano and micro accounts rather than influencers.
What home UGC costs in the United Kingdom
Mapped to the calculator's tiers, 62% of Instagram home creators in the United Kingdom are nano (under 5k followers), 38% sit between 5k and 50k, and 0% are above 50k. The index's bands are coarser than the tiers, so treat the middle group as a mix of micro and mid. In practice most quotes from this pool will land in the nano and micro columns.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about Instagram home creators in the United Kingdom
How many Instagram home creators in the United Kingdom are there?
186 as of 14 September 2026, with 186 on Instagram and 0 on TikTok. Only profiles that passed the UGC qualification check are counted; profiles that merely mention a brand are not. New creators are added with every search run inside the app.
Where are Instagram home creators in the United Kingdom based?
Country is taken from the creator's public profile where it is stated; many profiles do not list one.
How many followers does a typical Instagram home creator in the United Kingdom have?
The median is 2,864 followers, with the middle half between 796 and 6,675. 62% have fewer than 5,000 followers and only 9% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
When was this page last updated?
Counts and the 30 listed profiles come from the 14 September 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Should home creators be gifted or paid?
Gifting works for low-cost items like organizers, cleaning products, and small decor when the ask is a single organic clip, and this niche has a large pool of nano creators who film for product. For furniture, appliances, and anything requiring assembly or a multi-week test, pair the product with a fee. Bulky items are usually kept by the creator, and many brands treat the product value as part of the compensation when they set the cash rate.
What are the disclosure rules for home and cleaning UGC?
Gifted product must be disclosed in the US under the FTC Endorsement Guides and in the UK under ASA and CMA rules, and the disclosure needs to be visible in the clip, not just the caption. Cleaning and air-quality products carry extra claim risk: statements about killing bacteria or removing allergens are regulated in both markets, so give the creator the exact language the label supports. Shoppable posts with product tags still need the paid partnership label.
Which formats work best for home products?
Restock and reset routines with the product used for a full sequence, before-and-after makeovers on a real mess, and unboxing-to-installed clips for furniture and smart home. Slow daylight B-roll with the product in place is useful for ads but should be a secondary deliverable, not the main one. Ask for vertical framing, natural light, and a raw file without music so the clip can be tagged in a shop listing and re-cut for paid social.
Do home creators expect exclusivity?
Rarely, and it is not worth asking for in a gifted arrangement. A home creator's house is full of products, and their value is showing a real space. If you need a short window without a direct competitor in the same category, for instance another cordless vacuum during your launch month, name the competitor, keep the window to 30 days, and pay for it. Usage exclusivity on your footage is a separate, more reasonable ask.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Every list in this directory
All 192 lists, each with its live count from the 14 September 2026 index: 15 by niche, 23 by platform and niche, 11 by country, 51 by country and niche, 66 by platform and country, and 26 by follower tier. A list only exists where the index can fill it, so there are no empty pages to click through: 40+ creators for a niche, 100+ for a country, and more than 24 for a combination, which is the size of the table itself.
By niche
Niche lists by country
- United States 5,552Beauty 1,337Fitness 682Parenting 608Lifestyle 435Travel 450Fashion 364Home 697Food 180Tech 302Finance 184Mental Health 301Trading 166Gaming 43Productivity 54Pets 47
- United Kingdom 3,376Beauty 885Fitness 233Parenting 347Lifestyle 311Travel 432Fashion 366Home 224Food 225Tech 128Finance 58Gaming 27
- Mexico 902Beauty 102Fitness 108Lifestyle 88Travel 29Fashion 42
- Argentina 623Beauty 43Fitness 56Lifestyle 38
- Chile 523Beauty 130Fitness 44Lifestyle 91
- Italy 399Beauty 143Lifestyle 30Travel 48Fashion 42
- Spain 357Beauty 74Lifestyle 65Fashion 39
- Colombia 319Beauty 57Fitness 55Lifestyle 41
- Peru 175Beauty 41Lifestyle 32
- Canada 133Beauty 58Parenting 33
Platform lists by country
- United States 5,552Instagram 5,232Instagram Beauty 1,237Instagram Fitness 600Instagram Parenting 571Instagram Lifestyle 386Instagram Travel 404Instagram Fashion 340Instagram Food 160Instagram Tech 258Instagram Finance 165Instagram Mental Health 283Instagram Productivity 49Instagram Pets 42TikTok 320TikTok Beauty 100TikTok Fitness 82TikTok Parenting 37TikTok Lifestyle 49TikTok Travel 46TikTok Tech 44
- United Kingdom 3,376Instagram 2,703Instagram Beauty 692Instagram Fitness 180Instagram Parenting 296Instagram Lifestyle 231Instagram Travel 341Instagram Fashion 290Instagram Home 186Instagram Food 177Instagram Tech 96Instagram Finance 40Instagram Gaming 25TikTok 673TikTok Beauty 193TikTok Fitness 53TikTok Parenting 51TikTok Lifestyle 80TikTok Travel 91TikTok Fashion 76TikTok Home 38TikTok Food 48TikTok Tech 32
- Chile 523Instagram 480Instagram Beauty 110Instagram Fitness 39Instagram Lifestyle 82TikTok 43
- Italy 399Instagram 333Instagram Beauty 117Instagram Lifestyle 27Instagram Travel 40Instagram Fashion 35TikTok 66TikTok Beauty 26
- Spain 357Instagram 327Instagram Beauty 65Instagram Lifestyle 60Instagram Fashion 32TikTok 30
- Colombia 319Instagram 293Instagram Beauty 49Instagram Lifestyle 34TikTok 26
- Canada 133Instagram 113Instagram Beauty 53Instagram Parenting 30
Lists by follower tier
- Beauty 4,550Nano 3,781Micro 652
- Fitness 3,288Nano 2,500Micro 648
- Parenting 1,809Nano 1,517Micro 222
- Lifestyle 1,776Nano 1,374Micro 308
- Travel 1,521Nano 1,084Micro 303
- Fashion 1,486Nano 1,108Micro 296
- Home 1,271Nano 1,094Micro 141
- Food 1,012Nano 738Micro 227
- Tech 948Nano 730Micro 144
- Finance 420Nano 327Micro 74
- Trading 318Nano 253Micro 54
- Gaming 123Nano 76Micro 32
- Productivity 82Nano 69
- Pets 69Nano 61
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