Mid-tier Travel UGC Creators: 25k to 100k Followers
UGC Agent's 7 October 2026 index holds 118 mid-tier travel creators, split 96% Instagram and 4% TikTok, with a median of 43,372 followers. That is 7% of the 1,791 travel creators, and the median sits above their 1,810. The United States is the largest country pool, with 71.
Mid-tier creators bring their own audience, so quotes start to include a posting fee on top of production. This list is the 118 travel creators sitting at 25,000 to 100,000 followers, 113 on Instagram and 5 on TikTok. Most are in the United States (71) and Mexico (7). The micro tier holds 348 more. The 30 public profiles below are filterable; Start free to unlock the rest.
30 mid-tier travel creators from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
88 more mid-tier travel creators with verified emails, fit scores, and portfolio links are inside UGC Agent. Every plan starts with a 3-day trial that runs a full mid-tier travel creators search; larger plans unlock bigger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 7 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 118
- Instagram / TikTok
- 113 / 5
- Median followers
- 43,372
- Under 5k followers
- 0%
- Middle half
- 30,931 to 65,907
- Portfolio site
- 46.6%
- Index date
- 7 October 2026
- Under 5000
- 500 to 1k0
- 1k to 5k0
- 5k to 10k0
- 10k to 50k71
- 50k to 250k47
Top countries
Mid-tier travel creators, 25,000 to 100,000 followers
A mid-tier travel creator brings an audience as well as footage: 118 of them here, median 43,372 followers. Quotes at this size usually bundle a post to the creator's own feed, so split the production fee from the posting fee and price usage rights separately.
The 118 creators here run from 30,931 followers at the first quartile to 65,907 at the third, with the median at 43,372: 60% in the 10k to 50k band, 40% in the 50k to 250k band. 46.6% link a portfolio site, a second signal that they take briefs.
Where mid-tier travel creators are based
The top three countries are United States (71), Mexico (7), United Kingdom (6), together 84 creators. 46.6% of the creators on this page link a portfolio site from their bio.
After that come Australia (4), Finland (3), Ecuador (2). The six together account for 93 creators. Each country link opens the travel list for that market, with its own table, platform split, and follower bands, which is the quickest way to check whether a market has enough depth for a ten-creator test before you brief.
What mid-tier travel creators cost
Every creator on this page falls in the rate calculator's mid column (25k to 100k). At that tier a 15 to 30 second UGC video typically runs $375, between $250 and $600, a five-photo set about $350, and 12 months of paid usage adds about $375 per video on top of production. Use those as an opening range, not a quote: niche, deliverable count and usage terms move every number.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about mid-tier travel creators
How many mid-tier travel creators are there?
The 7 October 2026 export holds 118, split 113 Instagram and 5 TikTok. Each passed the app's UGC qualification check (the bio or recent content publicly advertises UGC work), and the pool grows with every search run, so the figure is a floor rather than a ceiling.
Where are mid-tier travel creators based?
United States (71), Mexico (7), United Kingdom (6) are the largest pools among creators who state a country. Country is taken from the public profile, so 21 of the 118 have no listed location or sit outside the recognised list.
How many followers does a typical mid-tier travel creator have?
The median is 43,372 followers, with the middle half between 30,931 and 65,907. 0% have fewer than 5,000 followers and only 100% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
How often is this list refreshed?
Counts and the 30 listed profiles come from the 7 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Is a comped stay enough, or should I also pay travel creators?
A comped stay pays for the creator's presence; it does not pay for the deliverables. If you want a room tour, an itinerary clip, and footage you can run in ads, that is production work and carries a fee on top of the hosting. Nano creators may accept hosting alone for a Story mention and one organic post, but state the scope in writing either way. The clearest arrangements separate hosted costs from the content fee and from any usage license.
How should a hosted stay be disclosed?
In the US the FTC treats a free stay as a material connection that must be disclosed clearly, and in the UK the ASA and CMA require #ad or equivalent on hosted travel content even when no cash changed hands. Brief creators to state the hosting verbally or on screen in the clip, not just in a caption that gets cropped, and to keep the disclosure when the content is cut for ads. Tourism boards in the EU face the same expectation under consumer protection rules.
What formats do hotels and tourism boards get the most from?
A room tour that starts at the door and ends at the view, a 30-second itinerary with three or four stops and times, and 60 seconds of licensed B-roll without voiceover cover most needs. Add a things-to-know clip with practical details, since that is the format audiences save and share. Ask for vertical framing, early-morning or golden-hour light, and the raw files, so the property can cut a 15-second ad and a longer web version from one stay.
Should I ask a travel creator for exclusivity?
Only for a defined window around a launch, and only with a fee. Travel creators work with multiple properties and boards every year, and a request to avoid other hotels or destinations for months will end the conversation. If you need them not to feature a direct competitor property in the same city during your campaign, name it, keep it to 30 days or so, and put it in the agreement. Usage exclusivity on the footage itself is a separate clause worth negotiating.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Browse the directory
499 lists in all, each with live counts from the 7 October 2026 index: 18 niches, 44 personas and sub-niches, 12 countries, 7 languages, 3 follower tiers, and 414 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
By country
By persona and sub-niche
- Beauty and personal careSkincare 1,998Makeup 846Haircare 589Fragrance 157Nails 56Jewelry 45K-beauty 44
- Parents and familyMoms 2,929Dads 200Pregnancy and postpartum 154Homeschool 72
- Fitness and wellnessPersonal trainers 878Gym and strength 728Running 716Nutrition 649Yoga 264Pilates 205CrossFit and Hyrox 171
- Jobs, life stages and identityFaith-based 497Healthcare professionals 359Weddings and bridal 271Students 269Over 40 209Teachers 190Nurses 187Bilingual 182ADHD and neurodivergent 170
- Home, food and petsDog owners 275Recipes and cooking 216Home organization 157Coffee 154Home decor 140Cat owners 116DIY and renovation 78Gardening and plants 63Vegan and plant-based 63Sustainable living 47
- Creative, hobbies and formatsPhotographers 368Unboxing and hauls 148Dance 132Books and reading 114Budgeting and personal finance 109Hiking and camping 107Cosplay 96
Platform lists by tier, language and persona
- Instagram nano 19,429Instagram micro 4,157Instagram Italian 370Instagram Norwegian 106Instagram skincare 1,837Instagram makeup 781Instagram haircare 544Instagram fragrance 144Instagram k-beauty 39Instagram moms 2,732Instagram pregnancy and postpartum 144Instagram gym and strength 681Instagram students 254Instagram nurses 174Instagram over 40 194Instagram adhd and neurodivergent 144Instagram bilingual 167Instagram weddings and bridal 251Instagram dog owners 255Instagram cat owners 110Instagram diy and renovation 72Instagram gardening and plants 59Instagram recipes and cooking 201Instagram coffee 141Instagram books and reading 108Instagram unboxing and hauls 128Instagram budgeting and personal finance 91TikTok nano 1,491TikTok micro 290TikTok mid-tier 63TikTok Spanish 156TikTok Italian 59TikTok Norwegian 27TikTok skincare 161TikTok makeup 65TikTok haircare 45TikTok moms 197TikTok running 33TikTok gym and strength 47TikTok adhd and neurodivergent 26
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