Instagram UGC Creators in Italy
UGC Agent's 7 October 2026 index holds 400 Instagram creators in Italy; every one posts on Instagram and the median account has 1,465 followers. That is 84% of the 476 creators in Italy, and the median sits above their 1,439.
400 Instagram creators based in Italy, median 1,465 followers, every one UGC-qualified by the app rather than tagged by hand. The TikTok list for Italy holds 76. The deepest niches here are beauty (143), travel (50), fashion (47). The table below lists 30 public profiles; open all 400 in UGC Agent for the rest with verified emails.
30 Instagram creators in Italy from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
Unlock emails for all 400 Instagram creators in Italy. Every one has a contact email on file in UGC Agent, 370 more than this table shows. The button opens the UGC Database already filtered to this list. 3-day free trial, no card required. Up to 10 creators show in full during the trial; emails unlock on a paid plan.
Creator data snapshot
Every figure is a UGC-qualified creator from the 7 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 400
- Instagram / TikTok
- 400 / 0
- Median followers
- 1,465
- Under 5k followers
- 95%
- Middle half
- 962 to 2,508
- Portfolio site
- 49%
- Index date
- 7 October 2026
- Under 50020
- 500 to 1k83
- 1k to 5k275
- 5k to 10k18
- 10k to 50k4
- 50k to 250k0
Instagram creators in Italy
Instagram accounts for 84% of the 476 creators indexed in Italy, 400 profiles against 76 on TikTok. The split matters when you brief: a creator who only posts to one platform films for that aspect ratio and that pacing, and asking for a cross-post usually means a reshoot rather than a re-crop.
Only 1% of the 400 Instagram creators in Italy have more than 10,000 followers; 69% are in the 1k to 5k range and 26% are under 1,000, with a median of 1,465. Follower figures are shown as bands because exact counts drift between exports. 49% link a portfolio site from their profile, a useful second signal that they take briefs.
Top niches on Instagram in Italy
The deepest Instagram niches in Italy are <a href="/ugc-creators/instagram/italy/beauty/">beauty (143)</a>, <a href="/ugc-creators/instagram/italy/travel/">travel (50)</a>, <a href="/ugc-creators/instagram/italy/fashion/">fashion (47)</a>, then <a href="/ugc-creators/instagram/italy/lifestyle/">lifestyle (31)</a>, <a href="/ugc-creators/instagram/italy/food/">food (26)</a>, <a href="/ugc-creators/italy/fitness/">fitness (24)</a>. Labels overlap, because a creator tagged for one category often films another.
What Instagram creators in Italy cost
Mapped to the calculator's tiers, 95% of Instagram creators in Italy are nano (under 5k followers), 6% sit between 5k and 50k, and 0% are above 50k. The index's bands are coarser than the tiers, so treat the middle group as a mix of micro and mid. In practice most quotes from this pool will land in the nano and micro columns.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about Instagram creators in Italy
How many Instagram creators in Italy are there?
400 as of 7 October 2026, with 400 on Instagram and 0 on TikTok. Only profiles that passed the UGC qualification check are counted; profiles that merely mention a brand are not. New creators are added with every search run inside the app.
How does this list compare with the wider pool?
These 400 creators are 84% of the 476 creators in Italy (median 1,439 followers). Their own median is 1,465 followers. Each wider list is linked above if you need more depth than this segment holds.
How many followers does a typical Instagram creator in Italy have?
The median is 1,465 followers, with the middle half between 962 and 2,508. 95% have fewer than 5,000 followers and only 1% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
When was this page last updated?
Counts and the 30 listed profiles come from the 7 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Do these profiles come with emails?
Not on this page. Emails, fit scores, and portfolio links are the product. Run a Instagram creators in Italy search inside UGC Agent, where every plan starts with a 3-day free trial, no card required (open all 400 in UGC Agent), or see pricing for list sizes.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Narrower lists inside this one
5 lists cut from these 400 Instagram creators in Italy, each with its own table and numbers. A list only exists when it holds at least 25 creators and is not 95% the same people as this one.
Browse the directory
499 lists in all, each with live counts from the 7 October 2026 index: 18 niches, 44 personas and sub-niches, 12 countries, 7 languages, 3 follower tiers, and 414 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
By country
By persona and sub-niche
- Beauty and personal careSkincare 1,998Makeup 846Haircare 589Fragrance 157Nails 56Jewelry 45K-beauty 44
- Parents and familyMoms 2,929Dads 200Pregnancy and postpartum 154Homeschool 72
- Fitness and wellnessPersonal trainers 878Gym and strength 728Running 716Nutrition 649Yoga 264Pilates 205CrossFit and Hyrox 171
- Jobs, life stages and identityFaith-based 497Healthcare professionals 359Weddings and bridal 271Students 269Over 40 209Teachers 190Nurses 187Bilingual 182ADHD and neurodivergent 170
- Home, food and petsDog owners 275Recipes and cooking 216Home organization 157Coffee 154Home decor 140Cat owners 116DIY and renovation 78Gardening and plants 63Vegan and plant-based 63Sustainable living 47
- Creative, hobbies and formatsPhotographers 368Unboxing and hauls 148Dance 132Books and reading 114Budgeting and personal finance 109Hiking and camping 107Cosplay 96
Platform lists by tier, language and persona
- Instagram nano 19,429Instagram micro 4,157Instagram Italian 370Instagram Norwegian 106Instagram skincare 1,837Instagram makeup 781Instagram haircare 544Instagram fragrance 144Instagram k-beauty 39Instagram moms 2,732Instagram pregnancy and postpartum 144Instagram gym and strength 681Instagram students 254Instagram nurses 174Instagram over 40 194Instagram adhd and neurodivergent 144Instagram bilingual 167Instagram weddings and bridal 251Instagram dog owners 255Instagram cat owners 110Instagram diy and renovation 72Instagram gardening and plants 59Instagram recipes and cooking 201Instagram coffee 141Instagram books and reading 108Instagram unboxing and hauls 128Instagram budgeting and personal finance 91TikTok nano 1,491TikTok micro 290TikTok mid-tier 63TikTok Spanish 156TikTok Italian 59TikTok Norwegian 27TikTok skincare 161TikTok makeup 65TikTok haircare 45TikTok moms 197TikTok running 33TikTok gym and strength 47TikTok adhd and neurodivergent 26
Related resources on UGC Agent
- Glossary terms used in creator briefsAd AngleAd FrequencyAffiliate CommissionAI UGCAmazon Influencer ProgramAovAsmr VideoB-rollBefore And After VideoBoosted PostBrand ambassadorBrand dealBrand safetyCacCarousel AdContent ApprovalContent CalendarContent LicensingCpaCpcCplCPMCpvCreative FatigueCreative strategistCreative TestingCreator BriefCreator economyCreator fundCreator marketplaceCreator OnboardingCreator OutreachCreator RetainerCreator SourcingCreator VettingCTRDark PostDay In The Life VideoEarned mediaEngagement rateExclusivity ClauseFlat LayFounder VideoFtc DisclosureGreen Screen VideoGRWMHaul VideoHold RateVideo HookHook rateIncremental LiftInfluencer ContractInfluencer Discount CodeInfluencer giftingInstagram Collab PostKill FeeKOLLicensing FeeLtvMacro influencerMedia buyerMedia KitMega InfluencerMer MarketingMeta Ads LibraryMicro influencerMoodboardNano influencerNative adNet 30Owned mediaPaid mediaPaid PartnershipPaid Usage RightsPartnership AdsPerformance CreativePerpetual LicensePov VideoProduct Demo VideoProduct seedingRate cardRaw footageReaction VideoRetention CurveRevision RoundROASShoppable VideoShot ListSocial ProofStatement Of WorkStoryboardStorytime VideoStreet InterviewTalking-head videoTestimonial videoText OverlayCommercial Sound LibraryTiktok Creative CenterTiktok Creator MarketplaceTiktok DuetTiktok Shop AffiliateTikTok Shop creatorTikTok Spark AdsTiktok StitchTutorial VideoWhat is UGCUGC adsUGC campaignUGC contentUGC creatorUGC examplesUGC marketingUGC meaningUGC portfolioUGC videoVoiceover UgcUnboxing videoUsage rightsUser-generated contentVertical VideoView Through RateWatch TimeWhitelistingWork For Hire
- Free toolsUGC rate calculatorCreator fit score calculatorOutreach email generatorCampaign brief generatorUGC hook generatorUGC script generatorUGC contract templateCampaign ROI calculatorInfluencer rate calculatorInstagram UGC creator finderTikTok UGC creator finderUGC creator search
- Sourcing by industryDTC and ecommerceBeauty and wellnessFitness and healthFood and beverageTravel and hospitalitySaaS, apps and AIAgencies and studiosLocal servicesFashionFintech
- GuidesHow to find UGC creatorsUGC rates for brandsCreator outreach that gets repliesHow to write a UGC campaign briefCreator screening checklistUGC usage rights explainedUGC contract guideTikTok UGC ads guideInstagram UGC creators guideUGC portfolio examples