Mid-tier Instagram Gaming UGC Creators
UGC Agent's 7 October 2026 index holds 44 mid-tier Instagram gaming creators; every one posts on Instagram and the median account has 47,486 followers. That is 22% of the 198 Instagram gaming creators, and the median sits above their 8,311.
44 mid-tier Instagram gaming creators, 22% of the 198 Instagram gaming creators and 88% of the 50 mid-tier gaming creators. The table lists 30 with follower band, niches and country; Start free for verified emails and fit scores.
30 mid-tier Instagram gaming creators from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
14 more mid-tier Instagram gaming creators with verified emails, fit scores, and portfolio links are inside UGC Agent. Every plan starts with a 3-day trial that runs a full mid-tier Instagram gaming creators search; larger plans unlock bigger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 7 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 44
- Instagram / TikTok
- 44 / 0
- Median followers
- 47,486
- Under 5k followers
- 0%
- Middle half
- 34,481 to 70,150
- Portfolio site
- 50%
- Index date
- 7 October 2026
- Under 5000
- 500 to 1k0
- 1k to 5k0
- 5k to 10k0
- 10k to 50k25
- 50k to 250k19
Top countries
- United States 15
- Argentina 7
- United Kingdom 3
- Australia 2
- India 2
- Chile 1
- Spain 1
- South Korea 1
Mid-tier Instagram gaming creators at a glance
UGC Agent indexes 44 mid-tier Instagram gaming creators, and this page is the public view of that segment as of the October 2026 export. All of them publish on Instagram, with a median of 47,486 followers. Every creator on this page sits in the mid tier, meaning 25,000 to 100,000 followers, where UGC and influencer pricing start to overlap. Use the table to sanity-check the pool before you brief, then run the search in UGC Agent to get contact details and fit scoring.
How mid-tier Instagram gaming creators compare
The median creator here has 47,486 followers, above the index median of 1,680. 0% post on TikTok against 7% across the index, and 50% link a portfolio site against 34.4% overall.
The 44 creators here run from 34,481 followers at the first quartile to 70,150 at the third, with the median at 47,486: 57% in the 10k to 50k band, 43% in the 50k to 250k band. 50% link a portfolio site, a second signal that they take briefs.
Where mid-tier Instagram gaming creators are based
The top three countries are United States (15), Argentina (7), United Kingdom (3), together 25 creators. 50% of the creators on this page link a portfolio site from their bio.
After that come Australia (2), India (2), Chile (1). The six together account for 30 creators. Each country link opens the gaming list for that market, with its own table, platform split, and follower bands, which is the quickest way to check whether a market has enough depth for a ten-creator test before you brief.
What mid-tier Instagram gaming creators cost
Every creator on this page falls in the rate calculator's mid column (25k to 100k). At that tier a 15 to 30 second UGC video typically runs $375, between $250 and $600, a five-photo set about $350, and 12 months of paid usage adds about $375 per video on top of production. Use those as an opening range, not a quote: niche, deliverable count and usage terms move every number.
For the full benchmarks behind this table see influencer rates by tier, instagram influencer rates, ugc video rates.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about mid-tier Instagram gaming creators
How many mid-tier Instagram gaming creators are there?
44 as of 7 October 2026, with 44 on Instagram and 0 on TikTok. Only profiles that passed the UGC qualification check are counted; profiles that merely mention a brand are not. New creators are added with every search run inside the app.
Where are mid-tier Instagram gaming creators based?
United States (15), Argentina (7), United Kingdom (3) are the largest pools among creators who state a country. Country is taken from the public profile, so 12 of the 44 have no listed location or sit outside the recognised list.
How many followers does a typical mid-tier Instagram gaming creator have?
The median is 47,486 followers, with the middle half between 34,481 and 70,150. 0% have fewer than 5,000 followers and only 100% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
How current is this list?
Counts and the 30 listed profiles come from the 7 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Is hardware enough to compensate gaming creators?
For a low-cost accessory and a single organic clip from a nano creator who wanted it anyway, often yes. For a headset, monitor, or chair, the product covers part of the fee and a cash component covers the deliverable, especially when you specify shots, need close-ups with audio, or want paid usage rights. Game keys and early access are not payment for a review. Say which arrangement applies in the first message and let the creator keep the hardware.
What disclosure applies to gaming and hardware content?
Free hardware, game keys, early access, and affiliate codes are all material connections that must be disclosed clearly in the clip under the FTC Endorsement Guides in the US and ASA and CMA guidance in the UK. Performance claims about latency, battery, or frame rates should come from the brand's own testing rather than the creator's impression. Energy drink content adds claims rules around caffeine and focus, so supply the approved wording.
Which formats work best for gaming brands?
A setup tour with the product given its own beat, a peripheral review with a close-up and clean sound, an unboxing-to-installed clip for furniture and lighting, and a cozy session clip for handhelds and lifestyle products. Add gameplay capture only when the product affects gameplay. Ask for vertical framing, low-light close-ups that are still legible, the raw file without music, and a version where the product is visible in the first three seconds for paid placements.
Do gaming creators agree to exclusivity?
Peripheral brands commonly ask for a window in which the creator does not review a competing mouse or headset, and a 60 to 90 day term with named competitors and a fee is generally accepted. Whole-setup exclusivity is not realistic, since a desk holds a dozen brands. Game studios sometimes ask for embargoes rather than exclusivity, which creators expect. Put the term and the usage rights in a short agreement rather than a DM.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Browse the directory
499 lists in all, each with live counts from the 7 October 2026 index: 18 niches, 44 personas and sub-niches, 12 countries, 7 languages, 3 follower tiers, and 414 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
By country
By persona and sub-niche
- Beauty and personal careSkincare 1,998Makeup 846Haircare 589Fragrance 157Nails 56Jewelry 45K-beauty 44
- Parents and familyMoms 2,929Dads 200Pregnancy and postpartum 154Homeschool 72
- Fitness and wellnessPersonal trainers 878Gym and strength 728Running 716Nutrition 649Yoga 264Pilates 205CrossFit and Hyrox 171
- Jobs, life stages and identityFaith-based 497Healthcare professionals 359Weddings and bridal 271Students 269Over 40 209Teachers 190Nurses 187Bilingual 182ADHD and neurodivergent 170
- Home, food and petsDog owners 275Recipes and cooking 216Home organization 157Coffee 154Home decor 140Cat owners 116DIY and renovation 78Gardening and plants 63Vegan and plant-based 63Sustainable living 47
- Creative, hobbies and formatsPhotographers 368Unboxing and hauls 148Dance 132Books and reading 114Budgeting and personal finance 109Hiking and camping 107Cosplay 96
Platform lists by tier, language and persona
- Instagram nano 19,429Instagram micro 4,157Instagram Italian 370Instagram Norwegian 106Instagram skincare 1,837Instagram makeup 781Instagram haircare 544Instagram fragrance 144Instagram k-beauty 39Instagram moms 2,732Instagram pregnancy and postpartum 144Instagram gym and strength 681Instagram students 254Instagram nurses 174Instagram over 40 194Instagram adhd and neurodivergent 144Instagram bilingual 167Instagram weddings and bridal 251Instagram dog owners 255Instagram cat owners 110Instagram diy and renovation 72Instagram gardening and plants 59Instagram recipes and cooking 201Instagram coffee 141Instagram books and reading 108Instagram unboxing and hauls 128Instagram budgeting and personal finance 91TikTok nano 1,491TikTok micro 290TikTok mid-tier 63TikTok Spanish 156TikTok Italian 59TikTok Norwegian 27TikTok skincare 161TikTok makeup 65TikTok haircare 45TikTok moms 197TikTok running 33TikTok gym and strength 47TikTok adhd and neurodivergent 26
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