Mid-tier Fitness UGC Creators: 25k to 100k Followers
UGC Agent's 7 October 2026 index holds 147 mid-tier fitness creators, split 93% Instagram and 7% TikTok, with a median of 43,787 followers. That is 4% of the 3,697 fitness creators, and the median sits above their 1,914. Mexico is the largest country pool, with 27.
Mid-tier creators bring their own audience, so quotes start to include a posting fee on top of production. This list is the 147 fitness creators sitting at 25,000 to 100,000 followers, 136 on Instagram and 11 on TikTok. Most are in Mexico (27) and the United States (20). The micro tier holds 727 more. The 30 public profiles below are filterable; Start free to unlock the rest.
30 mid-tier fitness creators from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
117 more mid-tier fitness creators with verified emails, fit scores, and portfolio links are inside UGC Agent. Every plan starts with a 3-day trial that runs a full mid-tier fitness creators search; larger plans unlock bigger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 7 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 147
- Instagram / TikTok
- 136 / 11
- Median followers
- 43,787
- Under 5k followers
- 0%
- Middle half
- 32,380 to 68,967
- Portfolio site
- 31.3%
- Index date
- 7 October 2026
- Under 5000
- 500 to 1k0
- 1k to 5k0
- 5k to 10k0
- 10k to 50k88
- 50k to 250k59
Mid-tier fitness creators, 25,000 to 100,000 followers
A mid-tier fitness creator brings an audience as well as footage: 147 of them here, median 43,787 followers. Quotes at this size usually bundle a post to the creator's own feed, so split the production fee from the posting fee and price usage rights separately.
The 147 creators here run from 32,380 followers at the first quartile to 68,967 at the third, with the median at 43,787: 60% in the 10k to 50k band, 40% in the 50k to 250k band. 31.3% link a portfolio site, a second signal that they take briefs.
Where mid-tier fitness creators are based
Mexico (27), United States (20), Argentina (17) lead by country among mid-tier fitness creators. The rest are spread across 5 more listed countries plus profiles with no stated location.
After that come Colombia (11), Chile (4), Australia (3). The six together account for 82 creators. Each country link opens the fitness list for that market, with its own table, platform split, and follower bands, which is the quickest way to check whether a market has enough depth for a ten-creator test before you brief.
What mid-tier fitness creators cost
Every creator on this page falls in the rate calculator's mid column (25k to 100k). At that tier a 15 to 30 second UGC video typically runs $375, between $250 and $600, a five-photo set about $350, and 12 months of paid usage adds about $375 per video on top of production. Use those as an opening range, not a quote: niche, deliverable count and usage terms move every number.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about mid-tier fitness creators
How many mid-tier fitness creators are there?
The 7 October 2026 export holds 147, split 136 Instagram and 11 TikTok. Each passed the app's UGC qualification check (the bio or recent content publicly advertises UGC work), and the pool grows with every search run, so the figure is a floor rather than a ceiling.
Where are mid-tier fitness creators based?
Mexico (27), United States (20), Argentina (17) are the largest pools among creators who state a country. Country is taken from the public profile, so 61 of the 147 have no listed location or sit outside the recognised list.
How many followers does a typical mid-tier fitness creator have?
The median is 43,787 followers, with the middle half between 32,380 and 68,967. 0% have fewer than 5,000 followers and only 100% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
When was this page last updated?
Counts and the 30 listed profiles come from the 7 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
How do I keep fitness claims compliant in UGC?
Write the claims sheet before the brief. List what the product does in plain terms and what the creator can say from their own experience, then list the words to avoid: anything implying weight loss, hormone changes, injury treatment, or guaranteed results. In the US the FTC treats creator statements as brand claims, and supplement language also touches FDA rules on disease claims. Ask creators to describe what they felt or tracked, and review every clip against the sheet before it runs as an ad.
Is product seeding enough for fitness creators?
For low-cost gear like straps, bottles, or a single bag of protein, seeding can work for nano creators who already post training content and want fresh material. For apparel sets, equipment, or anything that requires a check-in over weeks, expect to pay a fee alongside the product. Creators who train seriously tend to have a queue of gifted offers, so a paid ask with a clear scope moves to the front.
What should a fitness UGC deliverable include?
At minimum: a clip of the product in use during real training, a spoken or captioned line about why they use it, and the raw file without music so you can re-edit. For apps and wearables, add a screen recording with the creator's own data. For supplements, add the mix or take moment and a taste or feel reaction. Ask for vertical framing, natural gym or home lighting, and a version with the first three seconds showing the product.
Do fitness creators sign category exclusivity?
Supplement creators are often asked to avoid promoting a competing protein or pre-workout for a period, and many will agree for a fee if the window is 30 to 90 days and the competitor list is specific. Apparel exclusivity is harder to get, because the creator wears several brands in every session. Put the term, the named competitors, and the fee in writing in the agreement rather than in a DM.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Narrower lists inside this one
1 lists cut from these 147 mid-tier fitness creators, each with its own table and numbers. A list only exists when it holds at least 25 creators and is not 95% the same people as this one.
- By platformMid-tier Instagram fitness creators 136
Browse the directory
499 lists in all, each with live counts from the 7 October 2026 index: 18 niches, 44 personas and sub-niches, 12 countries, 7 languages, 3 follower tiers, and 414 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
By country
By persona and sub-niche
- Beauty and personal careSkincare 1,998Makeup 846Haircare 589Fragrance 157Nails 56Jewelry 45K-beauty 44
- Parents and familyMoms 2,929Dads 200Pregnancy and postpartum 154Homeschool 72
- Fitness and wellnessPersonal trainers 878Gym and strength 728Running 716Nutrition 649Yoga 264Pilates 205CrossFit and Hyrox 171
- Jobs, life stages and identityFaith-based 497Healthcare professionals 359Weddings and bridal 271Students 269Over 40 209Teachers 190Nurses 187Bilingual 182ADHD and neurodivergent 170
- Home, food and petsDog owners 275Recipes and cooking 216Home organization 157Coffee 154Home decor 140Cat owners 116DIY and renovation 78Gardening and plants 63Vegan and plant-based 63Sustainable living 47
- Creative, hobbies and formatsPhotographers 368Unboxing and hauls 148Dance 132Books and reading 114Budgeting and personal finance 109Hiking and camping 107Cosplay 96
Platform lists by tier, language and persona
- Instagram nano 19,429Instagram micro 4,157Instagram Italian 370Instagram Norwegian 106Instagram skincare 1,837Instagram makeup 781Instagram haircare 544Instagram fragrance 144Instagram k-beauty 39Instagram moms 2,732Instagram pregnancy and postpartum 144Instagram gym and strength 681Instagram students 254Instagram nurses 174Instagram over 40 194Instagram adhd and neurodivergent 144Instagram bilingual 167Instagram weddings and bridal 251Instagram dog owners 255Instagram cat owners 110Instagram diy and renovation 72Instagram gardening and plants 59Instagram recipes and cooking 201Instagram coffee 141Instagram books and reading 108Instagram unboxing and hauls 128Instagram budgeting and personal finance 91TikTok nano 1,491TikTok micro 290TikTok mid-tier 63TikTok Spanish 156TikTok Italian 59TikTok Norwegian 27TikTok skincare 161TikTok makeup 65TikTok haircare 45TikTok moms 197TikTok running 33TikTok gym and strength 47TikTok adhd and neurodivergent 26
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