Micro Beauty UGC Creators: 5k to 25k Followers
As of 7 October 2026, UGC Agent's index lists 791 micro beauty creators: 89% on Instagram, 11% on TikTok, median 7,665 followers. That is 14% of the 5,512 beauty creators, and the median sits above their 1,440. The United States is the largest country pool, with 270.
791 beauty UGC creators at 5,000 to 25,000 followers, 14% of all beauty creators indexed, median 7,665 followers. Most are in the United States (270) and the United Kingdom (176). The nano tier holds 4,595 more. Micro creators cost more than nano but usually come with a portfolio and a faster turnaround. Filter the 30 profiles below, then Start free for emails.
30 micro beauty creators from the October 2026 index
Public profiles only: handle, platform, follower band, niche labels, and stated country. Handles open the creator's profile page where one exists, otherwise their own account. Contact details are part of the product and stay masked here.
Swipe sideways to see every column.
Avatars are generated illustrations assigned by a hash of the public handle, not creator photos. The same handle always draws the same character, and the character says nothing about what the creator looks like.
761 more micro beauty creators with verified emails, fit scores, and portfolio links are inside UGC Agent. Every plan starts with a 3-day trial that runs a full micro beauty creators search; larger plans unlock bigger lists and exports.
Creator data snapshot
Every figure is a UGC-qualified creator from the 7 October 2026 export. Follower counts are bands because exact numbers drift between exports.
- Creators indexed
- 791
- Instagram / TikTok
- 702 / 89
- Median followers
- 7,665
- Under 5k followers
- 0%
- Middle half
- 5,943 to 10,023
- Portfolio site
- 49.9%
- Index date
- 7 October 2026
- Under 5000
- 500 to 1k0
- 1k to 5k1
- 5k to 10k592
- 10k to 50k198
- 50k to 250k0
Micro beauty creators, 5,000 to 25,000 followers
A micro beauty creator sits between a nano's flat rate and an influencer's reach premium: 791 of them here, median 7,665 followers. 49.9% link a portfolio, so you can usually see prior paid work before you brief, and turnaround is faster because most have run a brand deal already.
Inside the micro range (5,000 to 25,000 followers), the middle half of these 791 creators sits between 5,943 and 10,023 followers, median 7,665. By display band that is 0% in the 1k to 5k band, 75% in the 5k to 10k band, 25% in the 10k to 50k band. 49.9% link a portfolio site.
Where micro beauty creators are based
The top three countries are United States (270), United Kingdom (176), Chile (41), together 487 creators. 49.9% of the creators on this page link a portfolio site from their bio.
Mexico (31), Spain (19), Argentina (17) follow. Together the six markets hold 554 of the 791 creators here. Use the country lists when shipping, language, or currency decides who you can work with; the beauty page for each market keeps the same columns so you can compare pools side by side.
What micro beauty creators cost
Every creator on this page falls in the rate calculator's micro column (5k to 25k). At that tier a 15 to 30 second UGC video typically runs $225, between $150 and $350, a five-photo set about $225, and 12 months of paid usage adds about $225 per video on top of production. Use those as an opening range, not a quote: niche, deliverable count and usage terms move every number.
| Deliverabletypical, then low to high | Nanounder 5k followers | Micro5k to 25k | Mid25k to 100k | Established100k and up |
|---|---|---|---|---|
| UGC video, 15 to 30sper finished video | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
| UGC video, 30 to 60sper finished video | $195$130 to $325 | $295$195 to $455 | $490$325 to $780 | $845$520 to $1,300 |
| Photo set (5 edited photos)per set | $175$100 to $250 | $225$125 to $350 | $350$200 to $550 | $550$300 to $900 |
| Raw footage add-onper video | $50$50 to $75 | $70$50 to $105 | $115$75 to $180 | $195$120 to $300 |
| Paid usage, 3 monthsper video, on top of production | $40$25 to $65 | $55$40 to $90 | $95$65 to $150 | $165$100 to $250 |
| Paid usage, 12 monthsper video, on top of production | $150$100 to $250 | $225$150 to $350 | $375$250 to $600 | $650$400 to $1,000 |
2026 benchmark, estimates from the UGC Agent rate model and public rate cards. Not a quote and not drawn from the creator index. Build an itemised rate card for your brief with the UGC rate calculator, or compare a reach-based quote with the influencer rate calculator.
Questions about micro beauty creators
How many micro beauty creators are there?
791 at the 7 October 2026 export: 702 on Instagram and 89 on TikTok. Every one passed UGC Agent's qualification check, meaning the bio or recent content publicly advertises UGC work. The index grows with each search run, so treat the count as a floor.
Where are micro beauty creators based?
United States (270), United Kingdom (176), Chile (41) are the largest pools among creators who state a country. Country is taken from the public profile, so 208 of the 791 have no listed location or sit outside the recognised list.
How many followers does a typical micro beauty creator have?
The median is 7,665 followers, with the middle half between 5,943 and 10,023. 0% have fewer than 5,000 followers and only 25% are above 10,000. That is by design: the index is built around creators who make content for brands to run, not around reach.
When was this page last updated?
Counts and the 30 listed profiles come from the 7 October 2026 export of the index, and the page regenerates with each export. Follower figures are shown as bands because exact counts drift, and the listed profiles rotate so the same accounts are not on show permanently.
Should beauty creators be gifted or paid?
Gift when the product is low cost, the creator has under a few thousand followers, and you only want an organic post with no script. Pay when you specify a hook, need ad usage rights, or ask for a multi-week skincare check-in. Most brands in this niche run a mix: a gifted seeding wave to find who films well, then paid deliverables from the five or six creators who produced the best clips. Say which model applies in your first message so nobody wastes a week.
What disclosure rules apply to beauty UGC?
In the US, the FTC Endorsement Guides require clear and conspicuous disclosure of any material connection, including free product, and prohibit claims the creator has not experienced or the brand cannot substantiate. In the UK, the ASA and CMA expect #ad on gifted and paid content alike. Beauty carries extra weight because efficacy claims such as 'clears acne' or 'reverses wrinkles' can trigger cosmetic-versus-drug rules. Brief creators to describe what they observed rather than promise outcomes.
Which formats perform best for skincare and makeup?
For skincare, a two-part deliverable works well: a first-impression texture and application clip, then a check-in two to four weeks later showing the same area of skin. For makeup, a full-face application with a swatch moment and a wear test at hour six gives you both a hook and proof. Both formats cut cleanly into 15-second paid social variations, which is usually what the brand actually needs from the shoot.
Do beauty creators expect exclusivity?
Category exclusivity is unusual for nano and micro beauty creators, and asking for it without paying for it will end most conversations. A creator who films skincare content for a living will work with several brands in the same year. If you need them to avoid a direct competitor for a window, name the competitor list, keep the window short, and attach a fee. For a one-off gifted post, do not ask at all.
Creator listed here? Request an update or removal: hello@ugcagent.app. Handles are public usernames; no names, bios, photos, or contact details are shown.
Narrower lists inside this one
2 lists cut from these 791 micro beauty creators, each with its own table and numbers. A list only exists when it holds at least 25 creators and is not 95% the same people as this one.
Browse the directory
499 lists in all, each with live counts from the 7 October 2026 index: 18 niches, 44 personas and sub-niches, 12 countries, 7 languages, 3 follower tiers, and 414 narrower combinations linked from the list above each one. A list only exists where the index can fill it: 40+ creators for a niche or persona, 100+ for a country or language, and more than 24 for a combination.
By niche
By country
By persona and sub-niche
- Beauty and personal careSkincare 1,998Makeup 846Haircare 589Fragrance 157Nails 56Jewelry 45K-beauty 44
- Parents and familyMoms 2,929Dads 200Pregnancy and postpartum 154Homeschool 72
- Fitness and wellnessPersonal trainers 878Gym and strength 728Running 716Nutrition 649Yoga 264Pilates 205CrossFit and Hyrox 171
- Jobs, life stages and identityFaith-based 497Healthcare professionals 359Weddings and bridal 271Students 269Over 40 209Teachers 190Nurses 187Bilingual 182ADHD and neurodivergent 170
- Home, food and petsDog owners 275Recipes and cooking 216Home organization 157Coffee 154Home decor 140Cat owners 116DIY and renovation 78Gardening and plants 63Vegan and plant-based 63Sustainable living 47
- Creative, hobbies and formatsPhotographers 368Unboxing and hauls 148Dance 132Books and reading 114Budgeting and personal finance 109Hiking and camping 107Cosplay 96
Platform lists by tier, language and persona
- Instagram nano 19,429Instagram micro 4,157Instagram Italian 370Instagram Norwegian 106Instagram skincare 1,837Instagram makeup 781Instagram haircare 544Instagram fragrance 144Instagram k-beauty 39Instagram moms 2,732Instagram pregnancy and postpartum 144Instagram gym and strength 681Instagram students 254Instagram nurses 174Instagram over 40 194Instagram adhd and neurodivergent 144Instagram bilingual 167Instagram weddings and bridal 251Instagram dog owners 255Instagram cat owners 110Instagram diy and renovation 72Instagram gardening and plants 59Instagram recipes and cooking 201Instagram coffee 141Instagram books and reading 108Instagram unboxing and hauls 128Instagram budgeting and personal finance 91TikTok nano 1,491TikTok micro 290TikTok mid-tier 63TikTok Spanish 156TikTok Italian 59TikTok Norwegian 27TikTok skincare 161TikTok makeup 65TikTok haircare 45TikTok moms 197TikTok running 33TikTok gym and strength 47TikTok adhd and neurodivergent 26
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