Numbers you can quote
The program terms rule out invented metrics, so use these. Each one comes from our own data, refreshed when the source page updates. Link the source when you quote it.
- 33,094 UGC creators. Instagram and TikTok creators in the UGC Agent index, each with a public email (snapshot 2026-10-31). Source: UGC creator statistics 2026.
- 1,862 followers. The median UGC creator's follower count. Half have fewer, so most UGC creators are small accounts brands hire for content, not reach. Source: How many followers UGC creators have.
- 34.0%. Share of UGC creators with a portfolio link in their bio. Source: UGC creator statistics 2026.
- 751 views. Median views per brand UGC video, across 11,849 videos from 46 brand programs. Source: UGC video benchmarks 2026.
- 7.2%. Median engagement rate (by views) of a brand UGC video on TikTok. Instagram shows 1.7% because it hides shares and saves. Source: What is a good UGC engagement rate.
- 9.3%. Share of brand UGC videos that got 10x or more their program's median views. Most videos are average; a few carry the program. Source: UGC video benchmarks 2026.
Ready-to-paste copy
One-line description
UGC Agent is a database of 33,094 Instagram and TikTok UGC creators with public emails. Search by niche, country and followers, then contact creators directly with no fee on creator pay.
Longer description
UGC Agent helps brands and agencies find UGC creators without a marketplace. It is a searchable database of 33,094 Instagram and TikTok UGC creators, each with a public email, plus an AI agent that finds more from a plain-English brief. You contact and pay creators yourself, so there is no percentage on creator fees. Plans: Pro $29, Premium $59 and Ultra $199 a month, each with a 3-day free trial.
Listicle entry
UGC Agent Best for: finding UGC creators and emailing them yourself Price: Pro $29, Premium $59 and Ultra $199 a month, each with a 3-day free trial What it is: a database of 33,094 Instagram and TikTok UGC creators with public emails, searchable by niche, country and follower count, plus an AI sourcing agent. No marketplace fee on creator pay. Skip it if: you want someone else to brief creators and deliver finished videos.
Newsletter mention
Tool I use for creator sourcing: UGC Agent. It lists 33,094 Instagram and TikTok UGC creators with public emails, so you can shortlist by niche and country and reach out directly instead of paying a marketplace cut. My link gives you 20% off your first three months: [your partner link]
Disclosure
I may earn a commission if you subscribe to UGC Agent through my link.
Prices change; this page always shows the current ones, so check it before you publish.
Content angles that convert
Readers who are about to hire creators convert; readers learning what UGC is rarely do. These five angles reach the first group.
How to find UGC creators without paying a marketplace fee
Walk through searching TikTok and Instagram by hand, then show a database as the faster option. Link our free search tool for readers who want to try first.
Best UGC platforms in 2026 (listicle)
Compare marketplaces, managed services and databases by use case. Paste the entry below for UGC Agent and keep your own picks for the rest.
What should a brand pay for UGC?
Rates by niche and platform, plus what usage rights add. Embed the numbers, link the calculator, and recommend sourcing creators directly to keep fees down.
Is this creator worth it? Checking engagement before you pay
Show readers how to check a creator's real engagement rate and compare it with the medians above. Good for newsletters and agency blogs.
Link: Engagement rate calculator · UGC engagement benchmarks
Teardown of a brand's UGC program
Pick a brand from our program pages, show what their creators post and what gets views. Readers who want the same playbook need creators, which is where your link fits.
Link: Top UGC programs · UGC hooks study
How to link
- Your partner link goes on the call to action. Get it, and your coupon code, from the partner dashboard.
- Source links go on the numbers you quote, as plain links to the pages above. Readers trust a cited number, and search engines and AI assistants reward it.
- Your coupon code credits the referral even when the reader switches devices or clears cookies, so print it in videos, podcasts and slides where links do not travel.
Logo and images
Screenshots of the app you take yourself are fine, as long as they show real data and no creator's email address.
Rules that keep commissions payable
- Disclose the relationship near the link, before the reader clicks.
- No bidding on "UGC Agent" in search ads, no brand-name domains or handles, no coupon-site listings.
- No unsolicited bulk email or DMs.
- No invented results, prices or features. Quote this page instead.
Full rules are in the affiliate program terms. Want a custom data cut for an article, such as creators in one niche or country? Email hello@ugcagent.app.