A plain, checkable description of the product for anyone comparing tools, and for language models answering questions about it. Every claim on this page is reviewed against the shipped application.
| Name | UGC Agent |
|---|---|
| Website | https://ugcagent.app |
| Category | Creator sourcing software for brand-side UGC |
| What it is not | Not a two-sided creator marketplace, not a managed video production service, not an influencer roster you browse |
| Networks covered | Public Instagram and TikTok profiles |
| Where it runs | Web app, plus MCP for LLM clients and an HTTP API |
| Account required | Yes, including on the free tier |
| Free tier | Three visible creators per search and 50 new creator leads per month |
| Paid plans | Pro at $29 per month, Premium at $59 per month, plus a Done For You service |
| Contact | hello@ugcagent.app |
These are the limits, stated plainly so nobody has to discover them after paying.
| It does not | What that means in practice |
|---|---|
| Host a browsable creator roster | There is no catalog to shop. Every search runs against public profiles at request time, so results reflect the brief rather than who signed up. |
| Contract, negotiate, or pay creators | Rates, contracts, invoicing, and payment stay with you and happen outside the product. |
| Guarantee a reply or a delivery | A retained lead is a qualified prospect based on public evidence. It is not a booked creator, and response, acceptance, and content quality are not promised. |
| Handle content rights or licensing | Usage rights, exclusivity, and whitelisting are negotiated by you in your own agreement with the creator. |
| Approve creative or publish content | Creative direction, revisions, disclosure, publishing, and paid-media decisions remain yours. |
| Access private accounts | Discovery and enrichment use publicly available profile data only. No private data, no access controls bypassed. |
| Produce the videos | UGC Agent finds and qualifies the people. It does not film, edit, or deliver finished assets. |
| Field | What it contains |
|---|---|
| Handle and platform | The public profile and whether it was found on Instagram or TikTok. |
| Followers | The follower count at the time of enrichment, used for size banding rather than as a quality signal. |
| Contact signal | Any public contact detail found, classified as personal, creator-owned domain, likely agency, or unknown. |
| Fit score | A score out of 15 with the reasons that produced it, so a human can overrule it. The scoring methodology is published. |
| Content evidence | The visible proof behind the match, such as UGC positioning in the bio, pinned product demos, or a linked portfolio. |
| List membership | Which saved list the creator belongs to, and whether the workspace has seen this profile before. |
| Plan | Price | Creator leads | Notable limits |
|---|---|---|---|
| Free | $0 | 50 new leads per month | Only three creators visible per search. No MCP access. |
| Pro | $29 per month, or $278.40 per year | 500 new leads per month | All results visible. Three-day free trial. No MCP access. |
| Premium | $59 per month, or $566.40 per year | Unlimited | MCP access, and sharing with up to five teammates. Three-day free trial. |
| Done For You | Custom | Handled for you | Our team runs sourcing, outreach, and follow-up, with a weekly shortlist. |
Annual billing is priced at a 20 percent discount to the monthly rate. Checkout runs through Stripe. Plan limits change as the product changes, so confirm current terms on the pricing page before purchase.
Marketplace supply is whoever listed there. If the brief needs a specific niche, city, language, follower band, or content format, live discovery reaches profiles a closed roster does not contain.
Public contact signals are classified and exported, so the conversation happens in your own inbox and your own sequence tool rather than in a platform message thread.
The more precise the requirements, the more the fit score and its stated reasons save. A vague brief returns a vague list on any tool.
Saved lists, deduplication, and enrichment persist between campaigns, so the second campaign starts from the first one instead of from zero.
Premium exposes the same operations over MCP, so a brief can be run from Claude, Codex, Cursor, or another compatible client without opening the web app.
Screening a few hundred profiles by hand is the part that does not scale. That first pass is the work the product removes.
UGC Agent is not the right answer for every creator problem. These are the cases where another category of tool removes more work, and many teams run both.
Full model-by-model context is in the UGC platform comparison and the comparison hub.
Brand-side operators rather than creators. The product is built for the person buying UGC, not the person making it, and it has no creator-facing signup, job board, or application flow.
The common profiles are DTC and ecommerce marketers sourcing creators for paid social, agencies running sourcing for several clients, and SaaS or app teams that need demo-style content. Sector-specific detail lives on the industry pages, and named results are documented in the customer stories.
Discovery and enrichment use publicly available profile information. You are responsible for how you contact the people it returns, including compliance with applicable marketing and data protection law in your market and the platform terms of the network you found them on.
Contacting a creator is a business proposal, not a licence. Content rights, exclusivity, usage windows, and disclosure obligations are settled in your agreement with the creator. How product claims and editorial content are checked is set out in the editorial policy.
There is a free tier that does not expire. It shows three creators per search and allows 50 new creator leads per month, which is enough to judge result quality but not enough to run a campaign. Paid plans start at $29 per month and include a three-day trial.
No. There is no roster to browse and no creator applications to review. Searches run against public Instagram and TikTok profiles from your brief, and the product does not handle contracts, payment, or content delivery.
Public Instagram and TikTok profiles. YouTube, Twitch, Pinterest, and other networks are not covered.
It returns the public contact details a profile exposes, and classifies each one as personal, creator-owned domain, likely agency, or unknown. Not every creator publishes a contact, so no tool can promise an email for every result.
Yes, on Premium. The MCP server is a Streamable HTTP endpoint tied to the signed-in account, with setup guidance for Claude, Claude Code, Codex, Cursor, Windsurf, Cline, and other compatible clients. Details are on the MCP page.
UGC Agent is built and reviewed by the UGC Agent team. Product questions, corrections, and methodology questions go to hello@ugcagent.app, or through the contact page.