Pick Arcads if
you want the larger actor library, custom actors from a headshot, translation into 130+ languages and a public API plus MCP server.
Arcads vs Creatify
Arcads vs Creatify: which AI UGC ad tool fits your testing?
Both generate UGC-style video ads with AI actors. Arcads leads on actor choice (1,000+) and translation, with dollar prices shown only after sign-up and a 72-hour card-required trial. Creatify publishes every price, has a free plan, starts at $39/month and adds a competitor ad tracker and an ad launcher for Meta, TikTok and AppLovin.
Facts from both vendors' own pagesChecked 12 October 2026Not sponsored by either
Short answer
Pick on what you will do most: if it is talking-actor ads in many languages, Arcads; if it is product-page ads you launch and test from one tool on a known budget, Creatify.
Pick Creatify if
you want a free plan to start, a published price ladder, URL-to-video, a competitor ad tracker and an ad launcher for Meta, TikTok and AppLovin.
Where UGC Agent fits
Neither replaces real creators. When you need people filming your product, UGC Agent finds Instagram and TikTok UGC creators with public emails from $29/month.
At a glance
Arcads vs Creatify, side by side
Every row comes from the vendor's own site on 12 October 2026. Credit sizes are not comparable between the two, so compare output, not credit counts.
| Question | Arcads | Creatify |
|---|---|---|
| What it is | AI ad platform: talking-actor videos, product images, B-roll, video editing, workflows and an agent, from a script, product image or prompt. | AI ad platform: turn a product URL into video ads, with avatars, templates, an ad flow editor, image ads and an ad cloner. |
| AI actors | 1,000+ AI actors, plus custom actors made from a single headshot. Actors are based on real people who consented and are paid. | 300 AI actors on Free and Starter, 1,500 plus 3 custom avatars on Pro. |
| Languages | 35 voice languages and accents; Translate Video covers more than 130. | 75+ languages. |
| Published price | Not public. Plans are listed by credits (Starter 8,000, Creator 16,000, Pro, Scale); dollar prices show in the app after sign-up. | Free; Starter $39/month ($19 yearly); Pro $99 to $999/month by credits ($49 to $799 yearly); Enterprise by quote. |
| Free option | 72-hour trial with 1,000 credits; card required; converts to Starter unless cancelled. | Free plan with 10 credits a month and a watermark; no card needed to start. |
| Credit rules | Talking actors cost 800 credits per minute per actor. Starter and Creator reset monthly and pause at the limit; Pro rolls over and bills overage. | Credits stay valid for two months. Free-plan example: 10 credits make about 2 video ads. |
| Ad launching | Not described on the pages we read. | Ad Launcher for Meta, TikTok and AppLovin, with spend, ROAS and CTR per creative. |
| API and MCP | Public API with client credentials, and an MCP server; no separate API price list. | API plans at $99/month (500 credits) and $299/month (2,000); MCP for Claude and ChatGPT on Pro. |
| Refunds | Full refund within 30 days if charged for a period with no credits used. | Non-refundable except where required by law; cancel any time to stop renewal. |
| Company | FRESHR SAS, Mont Saint Aignan, France; founded 2024; $16M seed announced December 2025. | Creatify Lab; terms list a Mountain View, California mailing address and California law. |
Facts come from each company's own pages, linked under Sources, checked 12 October 2026. Third-party figures are labelled with their publisher. Prices change, so recheck both before you buy.
Honest trade-offs
Where Arcads is better, and where Creatify is
Where Arcads is better
- A larger actor library: 1,000+ against Creatify's 300 on Starter.
- Custom actors from a single headshot, and cloning yourself on Pro.
- Translation into more than 130 languages.
- A clearer refund rule for unused billing periods.
Where Creatify is better
- Every price is public, from a free plan to the Pro slider.
- A free plan with no card, against a 72-hour card-required trial.
- Ad Launcher and per-creative ROAS and CTR for Meta, TikTok and AppLovin.
- Competitor ad tracker and Ad Clone on Pro.
- Credits carry over for two months on every paid plan.
Cost
How the costs compare
Creatify can be priced before you sign up: $39/month for 100 credits on Starter, or $19/month billed yearly, and Pro from $99/month for 300 credits to $999/month for 5,000. On its own free-plan ratio, 100 credits are about 20 video ads.
Arcads states credits but not dollars. Its talking-actor models cost 800 credits per minute, per actor, so Starter's 8,000 credits are about 10 minutes of talking-actor video a month. To compare fairly, open the Arcads trial, note the Starter and Creator prices in the app, and divide by the minutes of finished video you expect to make. Do the same for Creatify with a test month.
Workflow
Which workflow each one suits
Arcads is built around actors and scripts: pick from 1,000+ actors, write or generate the script, then translate, swap actors and edit. That suits teams who test many hooks across languages and markets.
Creatify is built around product pages and ad accounts: paste a URL, generate variations from templates, check what competitors run, and push the winners to Meta, TikTok or AppLovin with A/B testing. That suits e-commerce and app teams who want generation and launch in one place.
Test
Run the same test in both
Write one script and one product URL. In Creatify, use the free plan to make two ads. In Arcads, use part of the 1,000 trial credits to make the same script with two actors, then cancel or keep it before 72 hours. Compare the realism, the edit time and the effective price per finished minute.
Decision
Who should pick which
Who should pick Arcads
- You make talking-actor ads in many languages.
- You want custom actors or a clone of yourself.
- You will wire generation into your own tools through the API or MCP.
Who should pick Creatify
- You want to budget from a public price list and start free.
- You generate ads from product pages and launch them from the same tool.
- You want competitor ad tracking alongside generation.
Our product
Where UGC Agent fits, and where it does not
Use UGC Agent when
- You need real people using your product on camera.
- You want creators' own audiences or partnership ads from their handles.
- You want to rebook creators who perform, with their public emails in a CRM.
It is not a substitute when
- You need AI-generated video. UGC Agent does not generate any.
- You want ads launched to Meta or TikTok for you.
- You want hundreds of variations a day with no creator involved.
UGC Agent is a database of 28,000+ Instagram and TikTok UGC creators with public emails, plus an AI agent that searches live from a brief. Pro is $29/month for 200 creator leads, with a 3-day free trial and no card.
Questions
Frequently asked questions
Is Arcads or Creatify cheaper?
Creatify publishes its prices (Starter $39/month or $19/month yearly) and has a free plan. Arcads shows its dollar prices only in the app, so compare after opening its 72-hour trial.
Which has more AI actors?
Arcads states 1,000+ AI actors. Creatify lists 300 on Free and Starter and 1,500 on Pro.
Do Arcads and Creatify have free trials?
Creatify has a free plan with 10 credits a month and no card needed. Arcads has a 72-hour trial with 1,000 credits that needs a card and converts to Starter unless cancelled.
Do both have an API?
Yes. Arcads has a public API and an MCP server without a separate price list. Creatify sells API plans from $99/month and includes MCP on Pro.
Where does UGC Agent fit?
UGC Agent is not an AI video tool. It finds real Instagram and TikTok UGC creators with public emails, for when a campaign needs a person on camera.
Sources
Where these facts come from
- Arcads homepage www.arcads.ai
- Arcads help: plans and credits help.arcads.ai/en/articles/13230774-how-to-buy-more-credits
- Arcads help: how credits are counted help.arcads.ai/en/articles/13725589-how-are-credits-counted
- Arcads help: free trial help.arcads.ai/en/articles/16975664-how-the-free-trial-works
- Arcads FAQ help.arcads.ai/en/articles/17350051-arcads-faq
- Arcads API documentation help.arcads.ai/en/articles/10538922-arcads-ai-api-documentation
- Arcads seed round announcement www.arcads.ai/blog/arcads-raises-16m-seed
- Arcads terms www.arcads.ai/terms
- Creatify pricing creatify.ai/pricing
- Creatify homepage creatify.ai
- Creatify terms creatify.ai/terms
- UGC Agent pricing ugcagent.app/pricing
- UGC Agent product facts for AI assistants ugcagent.app/llms-full.txt
Checked 12 October 2026. Competitor figures are what each company publishes about itself; we have not audited them. UGC Agent has no affiliate or referral relationship with any company on this page. Spot something out of date? Email hello@ugcagent.app and we will correct it.
See the creators before you decide.
Every account starts with a 3-day free trial, no card required. Browse the UGC Database and see up to 10 creators in full; emails and export unlock on a paid plan from $29/month.